®
30
END
OF
YEAR
REPORT
2024
Approved
for
distribution
outside
of
the
LoRa
Alliance
®
®
YOUTUBE:
This year on YouTube, we emphasized quality over quantity by spotlighting strategic webinar topics and presentations from our
LoRaWAN
®
Live Munich event, resulting in a 10% increase in subscribers and a 38% uptick in impression click-through rates. Despite
fewer new uploads, our 40,619 total views, 118,998 minutes watched, and 789 shares highlight strong audience engagement. We
look forward to expanding our content in 2024 with an exciting webinar lineup — sign up for our newsletter to stay informed about
upcoming sessions.
SUBSCRIBERS
4,144
TOTAL VIEWS:
40,619
MINUTES WATCHED:
118,998
IMPRESSIONS:
279,249
IMPRESSION CLICK
THROUGH RATE:
3.3
%
SHARES:
789
NEW VIDEOS IN 2024:
27
FOLLOW US ON YOUTUBE: https://www.youtube.com/@loraalliance3333
SOCIAL MEDIA: EXPANDING THE ALLIANCE'S
REACH AND ENGAGEMENT