®
29
END
OF
YEAR
REPORT
2024
Approved
for
distribution
outside
of
the
LoRa
Alliance
®
®
SOCIAL MEDIA: EXPANDING THE ALLIANCE'S
REACH AND ENGAGEMENT
FOLLOW US ON LINKEDIN: https://www.linkedin.com/company/loraalliance
TOTAL PAGE VIEWS:
17,348
TOTAL FOLLOWERS:
41,369
LINK CLICKS:
69,483
AVERAGE LINK
CLICKS/DAY:
190
IMPRESSIONS:
2,468,074
REPOSTS:
364
REACTIONS:
18,299
ENGAGEMENT RATE:
8.6
%
NEWSLETTER VIEWS:
63,091
COMMENTS:
390
MEMBERS REACHED:
446,385
LINKEDIN:
The LoRa Alliance
®
presence on LinkedIn soared in 2024, with a 17% increase in audience followers and a 76% surge in
engagement—culminating in an 8.6% engagement rate, over 2.4 million impressions, 17,348 page views, 69,483 link clicks
(190/day), and 63,091 newsletter views. These robust metrics highlight the rapidly growing global recognition of LoRaWAN
®
and its continued ascent as a premier standard for IoT connectivity.
