Interactive 2014

SXSW Interactive 2014 Program Guide

SXSW Interactive 2014 Program Guide: Tomorrow Happens Here

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SXSW 2014 Interactive Festival 116 117 SXSW 2014 Interactive Festival HEALTH & BUSINESS HILTON DOWNTOWN, LEVEL 6: 500 E 4TH STREET 9:30 AM Hilton: Salon G Women-Led: The Underserved Investment Opportunity Companies that are led by women or have diverse teams are shown to outperform those without women on the team, and yet private investments in these companies are far below what would be expected. Three investors who have 'made a market' in investing in women-led businesses reveal their rationale and ROI. Adam Quinton, Joshua Henderson, Lauren Flanagan, Trish Costello Panel • Intermediate • #womenled 9:30 AM Hilton: Salon JK The Sharing Economy 2.0 Join panelists Jeremiah Owyang and Mark Gilbreath as they speak about the evolu- tion of the sharing economy, why collaborative consumption startups are increasingly considering enterprises as customers, and how companies in this space can effectively serve both consumer and corporate audiences. Jeremiah Owyang, Mark Gilbreath Dual • Intermediate • #SharingEco 11:00 AM Hilton: Room 616AB The Hacker & the Hustler: Coding a Great Company Dries Buytaert, The Hacker, started a movement when he created the open source web content management system Drupal in his college dorm room 12 years ago. Tom Erickson, The Hustler, helped take Acquia from startup to the fastest growing private software company in the US. Together they'll share insight into what it takes to go from great code to great company. Dries Buytaert, Tom Erickson Core Conversation • Intermediate • #hackhustle 11:00 AM Hilton: Salon F Patients First: Why Open Data Can Save Healthcare This session is led by two of the architects of this transatlantic Big Data revolution — Bryan Sivak, US health CTO and Tim Kelsey, UK national director for patients and information—who argue that transparency has the power to transform patient out- comes, drive digital innovation, science and economic growth. Find out how you can join the global data revolution in health. Bryan Sivak, Tim Kelsey Dual • Advanced • #healthdata 11:00 AM Hilton: Salon G The Ongoing Issue of Funding Women Entrepreneurs There have been persistent discussions in the entrepreneurship and technology spaces in the past several years about the need to increase funding for women-led startups. This panel will discuss the current state of investing in women-led startups and why it's important to do so, and point to some of the existing problems and solutions. Christine Osekoski, Jesse Draper, Kate Brodock, Megan Quinn Panel • Intermediate • #fundwomen 11:00 AM Hilton: Salon JK Open Innovation: Enterprise in Bed with Startups Barriers between corporates and startups are coming down as both sides realize there is more to gain than lose by letting outsiders in and redefining the boundaries. However, learning to build trust and navigate the murky waters of value exchange can create friction. Abigail Comber, Duncan Logan, Guy Schory, Megan Smith Panel • Intermediate • #BAInnovate 12:30 PM Hilton: Room 616AB Transform Community Behavior with Digital Design Imagine an entire community voluntarily adopting healthy behaviors to improve the quality of life for everyone. This session will discuss the Blue Zones Project, a program that brings the power of these identified healthy choices (including drinking wine) to cities around the US, and the use of web and mobile to inform the public, call people to take action, and keep the momentum of success going. Colt Whittall, Greg Stielstra Core Conversation • Intermediate • #LiveBetter 12:30 PM Hilton: Salon F You Got Them to Do What? Behavior Change in Health This session will discuss the hard trade-offs which lead to successful exits and the expensive mistakes which can spell the end of an effort. Learn how to optimize for engagement and empathy, in partnership with government initiatives, and how to do it all in the increasingly-regulated environment of consumer health. Andrew Rosenthal, Elliot Cohen, Ryan Panchadsaram, Yifan Zhang Panel • Intermediate • #HealthTech 12:30 PM Hilton: Salon G So You Want Our Seed Money? Here's How to Get It! Several top Internet and technology seed investors come together for the first time on one stage to tell their stories and answer your questions about best and worst prac- tices in raising venture capital for start up companies. Hear from the same people who have invested in the Internet's hottest new start ups! Aileen Lee, David Tisch, Kevin Colleran, Matt Mazzeo Panel • Beginner • #SXSWAngels 12:30 PM Hilton: Salon JK Bitcoin & Math Based Currencies: Road to $100 BN In this session panelists will discuss regulatory issues, network effects, how to build consumer trust, the transition from an ecosystem dominated by speculators to one dominated by merchants and customers, what are some of the likely candidate use- cases that will drive mass market adoption, and what will be the necessary precondi- tions for the next 100x growth. Constance Choi, Jeremy Liew, Tony Gallippi Panel • Intermediate • #BitcoinNow 3:30 PM Hilton: Room 616AB Do I Really Need to Take All These *&#^%$! Pills? Have you or anyone you know been feeling over-medicated lately? Under pressure from the pharmaceutical industry and related entities that capitalize on human fears and emotions, more than 45 percent of U.S. adults are taking multiple prescription drugs to control non-pathological conditions. Elizabeth Gibson, Linda Hunt Core Conversation • Intermediate • #2manypills 3:30 PM Hilton: Salon F The Future of Citizen Science Citizen science allows all of us—even those who are not "official" scientists—to be involved in moving the frontier of human knowledge forward. Join a discussion on how the average person can get involved in citizen science and what the future of science in an age of crowdsourcing, instant communication, and the rise of the pro-amateur will be. Jessica Richman Solo • Advanced • #CitizenSci 3:30 PM Hilton: Salon G Moving Beyond Simple Urban Transportation Fixes The celebrated companies changing how we move in a city take the fundamentals of an old system and make it slightly better. What happens when you redefine the foun- dation of why people move in a city and focus on building a system around a promise and a methodology of solving problems rather than providing cars? Brian Solis, Zach Ware Dual • Advanced • #Project100 3:30 PM Hilton: Salon JK Developers: Take the World Stage by Storm International expansion is not something that can be put off until later in a startup's life. Braintree's CEO Bill Ready will share how companies can successfully fend off competitors and quickly take the world stage. Bill Ready Solo • Intermediate • #ReadyToPay FESTIVAL SESSIONS

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