The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
Issue link: https://read.uberflip.com/i/112539
AUSTIN CONVENTION CENTER: LEVEL 1 FRIDAY, MARCH 8 2:00 PM Exhibit Hall 5 SATURDAY, MARCH 9 9:30 AM Ballroom BC Opening Remarks from Bre Pettis You Suck, Cleantech: How Design Can Help Makerbot co-founder and CEO Bre Pettis talks about the present and the future of the ongoing 3D printing revolution. Pettis will also cover one of the lessons he has learned via many years of attendance at SXSW Interactive. Kick off your 2013 SXSW experience with an inspiring talk from this amazing entrepreneur! Bre Pettis Featured | Advanced | Entrepreneurialism + Business | #3Dprinting Cleantech is dead. Investors have dropped out and entrepreneurs are more interested in making apps. What happened? Why didn't "clean tech" grow like tech? David Merkoski, the former Executive Creative Director of frog design and current Chief Designer at Greenstart, has a plan to "bring sexy back" to cleantech by using Design (service, product, brand and business) to fight our energy challenges. David Merkoski Solo | Advanced | Design + Development | #cleansuck 3:30 PM Ballroom A The Mechanics of Magic: 7 Game Design Insights 9:30 AM The web world is agog over game design as the next silver bullet, slapping badges and progress bars over every annoying thing they wish users to do. There is plenty in game design we can use in our every day work. Come and hear how mastery, irregular reward schedules and meaningful choices can make your site a pleasure for your users. Christina Wodtke Solo | Advanced | Design + Development | #gamificate Vanity Fair Presents Yuri Milner and Bethany McLean Vanity Fair Contributing Editor Bethany McLean interviews entrepreneur and venture capitalist Yuri Milner. Milner, founder of Digital Sky Technologies, is known for his savvy internet and social media investments, such as Facebook, Twitter, and Spotify, and his funding of YCombinator backed companies through YC VC. Bethany Mclean, Yuri Milner Featured Session | Intermediate | Entrepreneurialism + Business | #VF 3:30 PM 11:00 AM Ballroom A Ballroom BC Exhibit Hall 5 Lean Forward, Lean Back: Tablet News Experiences Android���s Principles for Designing the Future Insights from the Poynter Institute's major study of news and storytelling on tablets. The study explores the way that choose to read on a tablet, and how they read once they choose. Poynter explores how elements of touch, gesture, interactivity and position come together to create engaging, satisfying journalism. Dave Stanton, Mario Garcia, Sara Quinn Panel | Advanced | Design + Development | #poyntertab The next generation of technology is here: mobile, powerful, versatile, and ubiquitous. User experience has never mattered more. Based on extensive research, Android created design principles to sharpen our focus on people: enchanting them, simplifying their lives, and making them feel amazing. We'll introduce these principles and discuss how to apply them throughout your project lifecycle. Helena Roeber, Rachel Garb Dual | Intermediate | Design + Development | #androidux 3:30 PM Exhibit Hall 5 Tales of US Entrepreneurship Beyond Silicon Valley Erik Martin (GM, reddit) and I crowdfunded a bus, the Internet 2012 Campaign Tour bus, to collect, document and share stories throughout the American heartland. I'm going to share the stories we heard from Denver, CO to Danville, KY ��� with pictures ��� because the open internet is something all Americans cannot do without. Alexis Ohanian Featured Session | Intermediate | Entrepreneurialism + Business | #BeyondSi 5:00 PM Ballroom A 11:00 AM Ballroom BC Beyond Mobile: Where No Geek Has Gone Before Post-PC computing is about more than just phones or tablets. At the hazy edges of the tech universe, emerging trends hint at the future of connected devices and a redefinition of the very idea of user interfaces. Designer Josh Clark, author of "Tapworthy," explores this final frontier, with a bevy of practical techniques and cutting-edge examples that anticipate what comes next after mobile. Josh Clark Solo | Advanced | Design + Development | #nextUI PROGRAMMING Awe-Inspiring Web Typography You Can Do Now 11:00 AM Exhibit Hall 5 As designers we need to keep pushing forward the role and quality of typography on the web. This talk aims to help you do just that. Using real world examples and a little code, you'll learn tricky choices about fonts & pairing, and typography���s part in responsive design. CSS 3 is still underused - you'll learn the tricks typographers have been using for decades and how they apply to the web. Richard Rutter Solo | Advanced | Design + Development | #webtype Open Web Platform: Hopes & Fears Tim Berners-Lee, who invented the World Wide Web in 1989, will discuss: "Open Web Platform: Hopes and Fears". Berners-Lee is the Director of the World Wide Web Consortium (W3C), the web standards consortium. He is an advocate for net neutrality, the Open Web and web standards. Tim Berners-Lee Featured Session | Intermediate | Design + Development | #openweb 5:00 PM 12:30 PM Ballroom A Ballroom BC The Learn to Code Movement Font Detective, Extra Bold As the number of companies utilizing the cloud, smartphones and API's grow, the demand for skilled programmers is increasing but there is a problem. It's not only Silicon Valley; the shortage of programmers is being felt worldwide. This panel of experts will explore the opportunities of learning to program, career options and the outcome of the growing online market for education. Adria Richards, Noah Kagan, Rob Conery, Sasha Laundy Panel | Beginner | Design + Development | #LearnCode Thomas Phinney presents clues and conclusions from cases he has been called into as a font detective, including a forged will, legislated point sizes, a seemingly fake rabbi, an NFL Hall of Fame induction, and documents about President Bush���s National Guard service. Learn how mistakes in typography, printing and font selection ruined what could have otherwise been perfectly good forgeries! Thomas Phinney Solo | Intermediate | Design + Development | #fontclues 5:00 PM Exhibit Hall 5 Technology, Imagination & Exponential Thinking The exponential progression of technological development has made "disruption" the new normal, yet "thinking exponentially" continues to be a challenge for most people when thinking about the future. Overlapping technologies will transform the world, but we need to transform perceptions too. Jason Silva Featured Session | Advanced | Art + Inspiration | #EPIPHANY 116 | SXSW 2013 Interactive Festival

