The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
Issue link: https://read.uberflip.com/i/112539
HILTON AUSTIN DOWNTOWN: FL.���6 FEATURED, LATE BREAK, AND FUTURE���15 SESSIONS 5th Street Terrace Meeting Room 604 MR 618 MR 619 Red River Street MR 616 AB Salon FGH MR 615 AB Neches St Meeting Room 617 LEE LEFEVER Meeting Room 614 Salon JK MR 612 MR 613 East 4th Street Why I Dropped Out of School for Hardware Walking distance from the Austin Convention Center is 0.2 miles / 4 minutes FUTURE���15 Very popular at SXSW Interactive, Future��� 5s are 1 15-minute solo presentations that are curated from proposals submitted to the PanelPicker. These presentations are grouped into two-and-a-half hour blocks of programming related to a single theme. LATE BREAK At the cutting edge of technology developments and tech trends, this track is reserved for only the latest and greatest. Come get a glimpse of the Festival���s most innovative and pioneering speakers. All Keynote sessions will be simulcast live in any/all session rooms equipped with a projector and screen. VENUE HIGHLIGHTS The Power of Bad Ideas Saturday, March 9: 1:00pm | Room 615AB Generating bad ideas can reveal our assumptions about the difference between bad and good, and often seemingly bad ideas turn out to be good ones. In this talk, I���ll explore how opening up the bad idea valve can lead unexpectedly to the kind of success we aim for with our good ideas. Sunday, March 10: 11:00am | Room 616AB In this session, 19-year-old Thiel Fellow Connor Zwick talks about the democratization of hardware over the next decade and what it means for the next generation of Silicon Valley innovators from the perspective of his own hardware startup: Milkshake Labs. STEVE PORTIGAL Taco Journalism: Revenge of the Taco Blogger Monday, March 11: 11:00am | Room 615AB Join Mando Rayo, a self-appointed Taco Journalist as he shares his unique perspective on the niche food blog, TacoJournalism.com. While most food blogs focus on trendy, we focus on the richness of the taco culture. Find out how this grassroots cocinero joined the Taco Mafia and just by eating tacos landed a story on the New York Times, and became an award winning food blog. The Art (and Power!) of Explanation ARMANDO RAYO Monday, March 11: 4:00pm | Room 616AB The big thing keeping your idea, product or service from being adopted may not be price, design or engineering, but explanation. Lee LeFever, founder of Common Craft and author of The Art of Explanation, will share his battle-tested explanation tips and tactics for motivating people to care about your product or service. CONNOR ZWICK SXSW 2013 Interactive Festival | 169 PROGRAMMING 500 EAST 4TH STREET