SXSW Interactive

2013 Program Guide

The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!

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COURTYARD BY MARRIOTT WORK + CAREER N Board Room Trinity Street Brazos To Ground Floor Guadalupe Room Rio Grande Pecos Room LUKE DAVIDS 4th Street Professions Go Social Saturday, March 9: 11:00am | Rio Grande Ballroom Walking distance from the Austin Convention Center is 0.1 mile / 3 minutes Millennials Speak Out: How to Manage the GenX BETSY FLANAGAN WORK + CAREER Monday, March 11: 11:00am | Rio Grande Ballroom In a virtual world where your local coffee shop may double as your workplace, the future of work is always in flux. You won���t want to miss these lively discussions on managing decentralized organizations, winning the war for talent and answering the age-old question of whether we really can have it all. Millennials are described as having a sense of entitlement, needing constant praise, and lacking in the work ethic found in the generations that came before. Research shows that Millennials are confident, interested in development, and have a quick ability to learn new technology. Hear from a multi-generational panel and learn what skills are necessary to bridge these generational differences. All Keynote sessions will be simulcast live in any/all session rooms equipped with a projector and screen. How to Turn Your Hobby Into a Full-Time Job Tuesday, March 12: 3:30pm | Brazos VENUE HIGHLIGHTS Why the Neanderthals Were Lousy Entrepreneurs Friday, March 8: 5:00pm | Rio Grande Ballroom We���re social animals totally dependent on the relationships around us. With biological programming that equates social approval with survival, it���s obvious why so many companies fall into collective groupthink. Ask.com���s CTO, Lisa Kavanaugh, and neuroscience expert, Janet Crawford, can explain how applying improv has helped her team relax, have fun, and unlock their best ideas yet. Can you turn your hobby into a full-fledged business? And where do you even begin? Eric Wilhelm, founder of DIY website, instructables.com, will share examples of hobbyists who have turned their labors of love into real businesses. He���ll describe how to channel your creative passion, evaluate risks, avoid common pitfalls, find an audience, raise funds, and develop and scale your growing business. REBECCA LIEB KIRK SIMPSON SXSW 2013 Interactive Festival | 149 PROGRAMMING 300 EAST 4TH STREET New profession based social networks have emerged to extend B2B social networking beyond LinkedIn. They combine online communities and business software to change the way people do their jobs and how B2B marketers reach them. This session will feature companies and marketers on the forefront of this trend and the innovative business models being used to drive user growth and engagement.

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