The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
Issue link: https://read.uberflip.com/i/112539
THE FOUR SEASONS HOTEL 12:30 PM Four Seasons Ballroom Damn the Man! Disrupting Regulated Industries 9:30 AM Freedom to build, scale, and innovate is critical to a startup���s success, but too often, government regulation gets in the way. This panel will explore the challenges faced and overcome by entrepreneurs in four regulated industries ��� health, finance, energy, and transportation ��� and will help you understand how to position your startup or portfolio companies to better navigate this tricky landscape. Dana Rosenberg, Joshua Reich, Ryan Graves, Stephanie Tilenius Panel | Beginner | Entrepreneurialism + Business | #damntheman The Rise of the Impact Entrepreneur 12:30 PM San Jacinto Ballroom 11:00 AM Four Seasons Ballroom Hardware Hacking: From DIY to Revenue Want to learn how to launch a HARDWARE company? Hardware is hard, but there's a growing community of makers turning their ideas into businesses, and tons of resources to help them do it. Panel experts will discuss their experience at each step of the process, from initial idea to fundraising to taking the product to market. David Lang, Nick Pinkston, Rachel Kalmar, Renee DiResta Panel | Advanced | Entrepreneurialism + Business | #hwhacking 3:30 PM Four Seasons Ballroom San Jacinto Ballroom Startups are unleashing digital technology on some of the world's biggest problems ��� and making big money in the process. Meet social impact investors, learn about the technologies and companies poised to tackle our 21st century problems, and witness the growing movement of "tech for good". Ariel Schwartz, Halle Tecco, John Lilly, Rachel Barge Panel | Beginner | Entrepreneurialism + Business | #RiseImpact Outsourcing & Offshoring Social Customer Service Can businesses successfully outsource or offshore their online "voice?��� Our panelists will weigh the business case for social media outsourcing, including the potential backlash from customers who discover that their tweets and Facebook Wall posts are being answered by agents halfway across the world. We'll also offer practical next steps for taking social customer service to the next level. Bryan Person, Chris Abraham, Michelle Kostya, Rohit Kapoor Panel | Intermediate | Entrepreneurialism + Business | #outsource The New Face of Finance 11:00 AM San Jacinto Ballroom In many ways, taking care of your finances is the last internet frontier. Banks are offering increasingly sophisticated online banking tools. Mint and other personal financial management tools are more widespread. But what���s next? Two execs behind LearnVest, the preeminent personal finance site, dive into the need for (and path to) innovation in the financial planning space. Ainslie Simmonds, Alexa von Tobel Dual | Intermediate | Entrepreneurialism + Business | #newfinance DIY IP: Protect Yo Self, Don't Wreck Yo Self 3:30 PM 12:30 PM Four Seasons Ballroom San Jacinto Ballroom Shut Up & Take My Money: LEGO Does Crowdsourcing Intrapreneurs at LEGO launched LEGO CUUSOO to crowdsource new product ideas from their biggest fans. Out of this came LEGO Minecraft, a hit product of 2012 that was hard to keep in stock. Between fans' high expectations and demand for ideas that emerged overnight, LEGO learned pointed lessons. Come hear the inside story and leave with best practices for letting fans drive your product innovation. Paal Smith-Meyer, Tim Courtney Dual | Advanced | Entrepreneurialism + Business | #LEGOcrowd 5:00 PM Four Seasons Ballroom Crowdfunding: A Catalyst for Local Economic Growth PROGRAMMING Projects in art, music and movies can be found on Kickstarter, cancer treatments on Indiegogo, free wi-fi for neighborhoods on Neighbor.ly, or small business entrepreneurs through Kiva.org. As millions of dollars are funneled daily through these sites, a new kind of economy of opportunity is emerging. Jase Wilson, Jonny Price Dual | Advanced | Entrepreneurialism + Business | #crowdcat 5:00 PM San Jacinto Ballroom Two practicing intellectual property lawyers will explain the basics of the major types of intellectual property protection; discuss how startups can leverage each type to develop a defensible IP strategy (���Protect Yo Self���); and detail some common but easily-avoided IP pitfalls (���Don���t Wreck Yo Self���). Andrew Liddell, Ruben Rodrigues Dual | Intermediate | Entrepreneurialism + Business | #DIYIP Why Shopping Will Never Be the Same Steve Yankovich, the head of eBay Mobile, will share his thoughts on how retailers can connect and engage with consumers on their iPhones, iPads, in store, at home, and everywhere in between. Based on eBay���s experience partnering with retailers, Steve will also share tips and tricks on how retailers can compete and win in the new commerce environment. Steve Yankovich Solo | Intermediate | Entrepreneurialism + Business | #GoMobile 12:30 PM San Jacinto Ballroom In Defense of Mashups: Bootstrapping or Stealing? HousingMaps.com, the prototypical mashup, shows that awesome things can happen when data is freely used to create something bigger than the sum of its parts. Should larger companies be allowed to hold their users' data hostage? Or do startups need to get over themselves and stop using incumbents' hard-earned data against them? A panel of mashup veterans will discuss their thoughts on the matter. Hung Truong Panel | Advanced | Entrepreneurialism + Business | #DefMashup WTF Is a DEO? The Mashup of Creativity & Business 3:30 PM A ���DEO, or the ���Design Executive Officer���, is a hybrid of a strategic business executive and a creative, problem solver who places design and creativity at the center of their organization. Maria Giudice and Christopher Ireland will help you survey your own skillset in this area and help you focus on techniques, tactics and intuitions to unlock creativity and become a better business leader. Christopher Ireland, Maria Giudice Dual | Intermediate | Entrepreneurialism + Business | #wtfdeo Applying the Leader���s Code to Silicon Valley TUESDAY, MARCH 12 9:30 AM San Jacinto Ballroom Home Room A new addition to the 2013 lineup, SXSW Home Rooms are where you get the most current information about all the presentations, panels, and networking opportunities for the day ahead. SXSW Home Room also provides a great spot for you to connect, brainstorm and share ideas with other digital creatives attending the event. Meet Up | Beginner | Social + Relationships | #homeroom 158 | SXSW 2013 Interactive Festival Four Seasons Ballroom Decorated military officer and Fortune 500 executive Donovan Campbell leads a panel alongside Ustream Co-Founder and CEO Brad Hunstable and author and entrepreneur Chris Guillebeau on how the training model of the US military can serve as a foundation for great leadership. The panel explores the key attributes that should be utilized by entrepreneurs, with a focus on character. Brad Hunstable, Chris Guillebeau, Donovan Campbell Panel | Intermediate | Entrepreneurialism + Business | #leadercode 3:30 PM San Jacinto Ballroom The Art & Science of Hacking an Industry While many entrepreneurs aim to create the next app or feature to beat the industry standard, now there���s a new class of founders: entrepreneurs who invent business models, not technology. Join Sunrun, Birchbox and Bina ��� new-age entrepreneurs ��� as they illuminate the philosophies & execution behind Industry Hacking ���where business model innovation trumps technology tweaks. Katia Beauchamp, Lynn Jurich, Narges Bani Asadi, Tara-Nicholle Nelson Panel | Intermediate | Entrepreneurialism + Business | #BizHack