The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
Issue link: https://read.uberflip.com/i/112539
HILTON AUSTIN DOWNTOWN: 6TH FL. FRIDAY, MARCH 8 3:30 PM Salon FGH Building Software-Powered Consumer Brands How are small and large consumer web/mobile companies using software and big data to achieve astounding growth, awesome net promoter scores and high lifetime values? Veteran Silicon Valley VC Aileen Lee and Rent the Runway's Jennifer Hyman discuss new approaches / new ideas / new business models for successful startups in 2013. Aileen Lee Featured Session | Intermediate | Entrepreneurialism + Business | #buildbrand 3:30 PM Salon JK Architecture of the Air Trained as an architect and a jazz musician, Christopher Janney has been combining these two disciplines for over 30 years. Janney has created a series of permanent interactive light/sound installations in both the US and Europe. He has also created a number of performances and instruments including "HeartBeat" for Mikhail Baryshnikov where he danced to the sound of his heart in "real time." Christopher Janney, Ryan Edwards Dual | Advanced | Late Break | #ArchJazz 5:00 PM Salon FGH #pathonly: Social's Shift Towards Real Privacy Dave Morin and Path have always maintained that privacy controls should be simple and that your data always belongs to you. Our social interactions should feel human again. Dave will discuss why social technology should be an extension of our real-life interactions and how networks can and should design for ease-of-use while empowering the user to be in control of their data. Dave Morin Solo | Advanced | Social + Relationships | #pathonly 5:00 PM Salon JK Mobilizing Ingenuity to Strengthen Global Security Rose Gottemoeller, Acting Under Secretary of State for Arms Control and International Security, will talk about open source information and communication technologies for arms control verification and compliance monitoring, as well as recent open prize challenges. This discussion will also be an opportunity to offer innovative ideas on how to reduce the risks posed by weapons of mass destruction. Rose Gottemoeller, Daniel Terdiman Dual | Intermediate | Late Break | #ArmsSecure PROGRAMMING SATURDAY, MARCH 9 11:00 AM Room 615AB On Creativity, Inspiration & Doing the Work A writer sometimes has to kick the muse to the curb. That is, a writer has to be tough. She quits hoping for the muse to appear and gets to work. She develops some rules for the writing life. She learns that a well is the perfect place to kick some writing or herself. A writer embraces her kick-ass partner and her Swiss army knife. She knows she will need them to survive as a writer. Erin Feldman Future15 | Advanced | Art + Inspiration | #WriteRight 11:00 AM Room 616AB Tech Overload, Marketing & the Age of Annoyance As technology gets ���smarter,��� it also seems to get more annoying. Marketers have the difficult challenge of engaging buyers who are constantly distracted with status updates, daily deals, IMs, emails, etc. Gavin will highlight some of the root causes of technological annoyances and offer ways that marketers can effectively use email and social media without frustrating the end user. Gavin Jocius Future15 | Intermediate | Social + Relationships | #AgeOf 170 | SXSW 2013 Interactive Festival 11:00 AM Salon FGH Acquiring the Skill of Meta-Learning Tim Ferriss tears apart conventional assumptions and shows you how to learn any new skill or ability quickly ��� saving you time that can be better spent "living the good life" of the New Rich featured in his best-selling ���The 4-Hour Workweek.��� Tim Ferriss Featured Session | Advanced | Art + Inspiration | #metalearn 11:00 AM Salon JK Beyond Work/Life: Changing the Debate & Making Change Anne-Marie Slaughter will discuss her article in the Atlantic Magazine, "Why Women Still Can't Have It All," the replies to it, and expansions on the topic that will appear in her book on the same topic. She will discuss how we can move beyond a simple career/family dichotomy towards an integrated approach to life that will allow men and women to excel professionally and personally. Anne-Marie Slaughter, Jessica Coen Featured Session | Advanced | Work + Career | #longgame 11:15 AM Room 615AB Unlikely Bedfellows... Yours Awaits Everyone from multinational corporations to top medical institutions is getting into bed with unexpected partners, with spectacular and surprising results. Lincoln Bjorkman, NA Chief Creative Officer at Digitas, will share stories that reveal how leading companies and innovative inventors tackled big challenges by choosing unlikely bedfellows. Get ready to find yours. Lincoln Bjorkman Future15 | Advanced | Art + Inspiration | #bedfella 11:15 AM Room 616AB The Perks of Procrastination: Creating Connections Our wired world makes it easy to establish contact with virtually anyone, regardless of location. At the same time, connecting remotely risks making us more isolated. A question that grew out of a desire to delay getting down to work revealed that connections could be made on the basis of an incidental commonality. This suggests that we seek almost any basis for connecting with others. Bryna Kranzler Future15 | Beginner | Social + Relationships | #connection 11:30 AM Room 615AB Story Is the World Force Story is the hot new buzz but it's more than just a word, just a hip term. It's something at the core of our being. Authentic. It's people craving connection. Story is one of the ways we do that. There's a dialogue that is happening. It occurs in many forms: on the internet, face-to-face, on stage, at work, at home, at school. We're all looking for the honest, genuine connection. Lynne Duddy Future15 | Advanced | Art + Inspiration | #storyforce 11:30 AM Room 616AB Introducing the Giving Graph As our online actions become more integrated through the social & interest graphs, there are opportunities for the nonprofit sector to mine that data. This session will explore opportunities for the idea of a "Giving Graph," by taking the current data collected on social networks and online platforms, and providing opportunities to make giving an everyday behavior for billions of online users. Will Grana Future15 | Intermediate | Social + Relationships | #givegraph 11:45 AM Room 615AB Political Cartooning: From Dead Trees to Live Wire Cartoonist and ex-United Media syndicate exec Ted Rall explains why the web has made cartoons, comics and illustrations more popular and relevant than ever, and asks why content-based websites are obsessing over words���and failing to exploit their visual medium. Ted Rall Future15 | Beginner | Art + Inspiration | #cartooning