The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
Issue link: https://read.uberflip.com/i/112539
HYATT REGENCY AUSTIN 3:30 PM Texas Ballroom 1-4 Toddlers & Technology As today���s children are practically born digital, it comes as no surprise that this generation is the most tech-savvy yet. This session will tap various industry experts to discuss the hot topic of toddlers and tech���the social permanence of technology, how young children engage with technology, the link between play and learning, and the guardrails for technology in play. Lori Leibovich, Maryam Scoble, Sarah Evans, Tony Favorito Panel | Beginner | Culture + Entertainment | #childtech 3:30 PM Texas Ballroom 5-7 Physical & Digital Collide: Retail Rewired The traditional retail space as we know it is dead. Time-tested concepts such as cash wraps, dressing rooms and product displays all need to be re-examined to satisfy today���s digitally-enabled consumer. This session pairs one digital marketing innovator and one seasoned retail architect to discuss how the two disciplines need to collide to rewire the retail experience. Sponsored by Resource Interactive. Barry Bourbon, Dan Shust Dual | Advanced | Culture + Entertainment | #futureshop 5:00 PM Big Bend Selling Free: The Porn Industry's New Economy Focusing on the evolution of the online adult entertainment industry, this session will guide digital media publishers through today���s changing marketplace. This session will analyze consumer habits, the shift from prerecorded porn to live interactive adult entertainment as the industry's primary revenue stream, the role of technology in this equation, and the double-edged sword it has become. Alec Helmy, Stephen Yagielowicz Core Conversation | Advanced | Culture + Entertainment | #sellfree 5:00 PM Hill Country ABCD The Future of a Fragmented Mobile Eco-System With the rise of mobile devices, especially tablets, the opportunity in mobile gaming is taking center stage. As mobile continues to heat up in the gaming industry, many believe that mobile will soon bypass the success of games on the web. Sean Kelly, VP of Mobile, will discuss the future of the mobile gaming industry and map how it has the potential to unify the entire app eco-system at large. Sean Uberoi Kelly Core Conversation | Intermediate | Gaming + Game Development | #zynga 5:00 PM Texas Ballroom 1-4 Why Digital Maps Can Reboot Cultural History PROGRAMMING The panelists, operating in the design, marketing, cultural heritage and not-for-profit sectors, are expert in bringing historic digital geospatial data to bear to create useful contemporary tools and services. They'll bring attention to the importance of preserving our digital geographic cultural heritage for the long-term benefit of commerce, entertainment and history. David McClure, Deborah Boyer, Matthew Knutzen, Michal Migurski Panel | Intermediate | Culture + Entertainment | #mapcult 5:00 PM Texas Ballroom 5-7 Bisected Realities: ParaNorman's 2-Bit Bub Game Advertisers have discovered games: they can be cheaper than TV spots, produce lots of engagement and people play them for hours! While advertising agencies know how to work with film directors, there aren't that many good examples of agencies working with game designers. Find out what happens when an ad agency and a game designer create the world's best bisected dog game, ���ParaNorman's 2-Bit Bub.��� Dan Hon, Graeme Devine, Michelle Childs, Mike Giepert Panel | Intermediate | Gaming + Game Development | #2BitBub 186 | SXSW 2013 Interactive Festival MONDAY, MARCH 11 9:30 AM Texas Ballroom 5-7 Home Room A new addition to the 2013 lineup, SXSW Home Rooms are where you get the most current information about all the presentations, panels, and networking opportunities for the day ahead. SXSW Home Room also provides a great spot for you to connect, brainstorm and share ideas with other digital creatives attending the event. Meet Up | Beginner | Social + Relationships | #homeroom 11:00 AM Big Bend Think Bigger. No, Even Bigger Than That When was the last time you got to sit down and discuss some really big ideas? Asteroid mining. Underwater cities. Teleportation. Radical life extension. Let's free ourselves to imagine a bigger, brighter world, beyond the practical constraints of our daily work. In this conversation we will think about the world as we want it to be and discover some practical paths to get us there. Jesse Chan-Norris Core Conversation | Intermediate | Culture + Entertainment | #thinkbig 11:00 AM Hill Country ABCD Life After Fashion & Beauty Bloggers Fashion and beauty bloggers have garnered much attention in the media. They have the ability to influence consumer perception and purchasing, like celebrities and models before them. How long will they hold onto this mantle? What will the field develop into and/or who and what will supplant them? Or will they supplant themselves by evolving? Caroline Waxler Core Conversation | Intermediate | Culture + Entertainment | #afterblog 11:00 AM Texas Ballroom 1-4 Embracing Analog: Why Physical Is Hot As we spend ever more time in the digital world, we seem increasingly to value the time we spend with real people and real things. To find out why, Frank Rose and JWT Intelligence have designed a study to assess the emotional value we attach to physical objects as opposed to their digital or virtual counterparts. The results will be presented and analyzed for the first time at SXSW. Ann Mack, Frank Rose, Paul Woolmington Panel | Intermediate | Culture + Entertainment | #analog 11:00 AM Texas Ballroom 5-7 The Future of Game Democratization Unity Technologies CEO David Helgason will provide first-hand insight into the state of game democratization today. With his mission to level the playing field for all game developers, Helgason will discuss the new advances with Unity, the rise of crowdsourcing, the impact of games across industries, and what still needs to happen for a truly democratized game industry. David Helgason Solo | Beginner | Gaming + Game Development | #gamefuture 12:30 PM Big Bend Why We STILL Love the Honey Badger The Crazy Nastyass Honey Badger is pretty badass, as evidenced by 55+ million YouTube views, a book, a commercial for nuts and a merchandise line that���s exploding in popularity. During this panel, Tony Mennuto, Creative Director at Mister Face, and Randall, the Honey Badger himself, will discuss the success of one of the Internet���s most famous videos and what makes ideas go viral. Randall, Tony Mennuto Core Conversation | Beginner | Culture + Entertainment | #badgerlove