The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
Issue link: https://read.uberflip.com/i/112539
HYATT REGENCY AUSTIN 12:30 PM Hill Country ABCD 5:00 PM Are You a Digital Hoarder? Naked Auditioning: The Art of Self Direction Do you have thousands of rich media files you can���t make sense of? Do you break into a sweat trying to find files? Are you secretly hoarding photos, videos and files so colleagues can't find them? If so, you might be a digital media hoarder. In this Core Conversation, Edward Smith of Extensis presents a five-step program to get your assets back in order and your company on the path to recovery! Edward Smith, Jim Kidwell Core Conversation | Intermediate | Culture + Entertainment | #digihoard Casting sites like Voice123, Voices.com and ACX, and the very nature of internetbased collaboration removes the process of waiting. Casting decisions are being made in moments, not weeks. Let's take volunteers from the audience, put them on mike, direct their performances, and give them the tools, the vocabulary and the processes that all in attendance can use to make their auditions stellar. David H. Lawrence XVII Core Conversation | Advanced | Gaming + Game Development | #castvoice The Social Media Chef Eddie Huang is one of the food world's brightest young stars, boldly redefining American identity for the 21st century as a writer, chef, entrepreneur and TV personality. His groundbreaking use of social media has garnered him a place on ���Zagat���s��� 30 Under 30 list and made him a must-follow on Twitter (@MrEddieHuang). Eddie Huang Solo | Beginner | Culture + Entertainment | #socialchef 12:30 PM Texas Ballroom 5-7 Miku: The Open-Source Girl Who Conquered the World This panel examines the Hatsune Miku phenomenon to see how massive, opensource, cultural collaboration produced one of the most complex, networked, global media franchises. We'll look at the Vocaloid community; interviews with musical and media producers; architecting a free media ecosystem while supporting artists; and successes and challenges from collaborating with thousands of individuals. Hiroyuki Itoh, Kanae Muraki, Tara Knight Panel | Advanced | Culture + Entertainment | #sxswmiku 3:30 PM Big Bend Creative Clusters: Fostering Creative Environments Creative media work can be done anywhere, particularly in our internet age. The talk will close with illustrations of the local Austin creative community and Austin's evolution from a relatively small town state capital, to a creative center over the last few decades. Gordon Walton, Richard Vogel Core Conversation | Beginner | Gaming + Game Development | #Clusters 3:30 PM Hill Country ABCD The Bionic Athlete & the Future of Sports Sarah Reinertsen, the first woman on a prosthetic leg to complete the grueling Hawaii Ironman Triathlon, talks with Jeff Beckham, a contributor to Wired's sports blog, Playbook, about the future of prosthetics for athletes and other active people, along with how the profile of amputee athletes has never been higher. Sarah Reinertsen Core Conversation | Beginner | Culture + Entertainment | #bionics 3:30 PM Texas Ballroom 1-4 The Making of a Meme With a blend of traditional photography experts and Internet enthusiasts, this panel will discuss the development of one photography meme ��� Texts from Hillary ��� and how the worlds of the State Department, ���Time Magazine��� and Tumblr collided. The panel will also discuss how the culture of filtered photos, re-blogging and beyond can change how we tell visual stories. Adam Smith, Diana Walker, Kira Pollack, Stacy Lambe Panel | Advanced | Culture + Entertainment | #photomeme 3:30 PM Texas Ballroom 5-7 Puzzle Clubhouse: Secrets of Crowdsourcing Puzzle Clubhouse is Schell Games' grand experiment in crowdsourced game development. In this talk, Jesse Schell will explain what his team has learned about voting, community management, and how to produce episodic video games with the players doing as much of the work as possible. Jesse Schell Solo | Beginner | Gaming + Game Development | #expPuzzle 5:00 PM Hill Country ABCD Impressing Digital Natives with Creative Play In this session, attendees will learn how brand marketers must adapt their techniques to a tech-savvy, rewards-oriented youth audience. Attendees will gain insight into the best ways to reach today���s young consumers through the development of deep, time-intensive digital entertainment experiences, and how they breed loyalty for brands looking to reach today���s most profit-yielding group. Ivan Askwith, Jeff Roach Core Conversation | Beginner | Culture + Entertainment | #GenPlay 5:00 PM Texas Ballroom 1-4 Listening & Leveraging in the Fashion Community Fashion and lifestyle brands have quickly assimilated social media's online culture by listening to and leveraging audience behavior to create environments that feel quintessentially branded yet personable and fresh. Moderated by Bergdorf Goodman, this panel will speak with three of the fashion industry's most dynamic and personable names. Aliza Licht, Cannon Hodge, Erika Bearman, John Jannuzzi Panel | Intermediate | Culture + Entertainment | #LLfashion 5:00 PM Texas Ballroom 5-7 Addicted to Mobile, the New Cigarette In many ways, mobile is the new cigarette. Mobile is how we connect with each other and how we keep company with ourselves. Sure, it can be a crutch, yes it���s addictive ��� but it is also indicative of a major cultural change. Doug Grinspan of Say Media and Jeremiah Zinn of Viacom will explore the shrinking divide between screens and how media consumption and commerce habits have changed. Doug Grinspan, Jeremiah Zinn Dual | Intermediate | Culture + Entertainment | #mAddict TUESDAY, MARCH 12 9:30 AM Texas Ballroom 5-7 Home Room A new addition to the 2013 lineup, SXSW Home Rooms are where you get the most current information about all the presentations, panels, and networking opportunities for the day ahead. SXSW Home Room also provides a great spot for you to connect, brainstorm and share ideas with other digital creatives attending the event. Meet Up | Beginner | Social + Relationships | #homeroom 11:00 AM Big Bend I'm Into Jobs That Don't Even Exist Yet Today���s graduates must be prepared to grasp new ideas and apply them to their careers. Like the ironic, hipster T-shirt that declares "I'm Into Bands That Don't Even Exist Yet," educators are training students for jobs that may not exist yet, and graduates are expected to be productive in defining and shaping these roles. In this conversation, we will discuss how anyone can adopt this mindset. Aron Pilhofer, Cindy Royal Core Conversation | Intermediate | Culture + Entertainment | #hipstered SXSW 2013 Interactive Festival | 187 PROGRAMMING 12:30 PM Texas Ballroom 1-4 Big Bend