The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
Issue link: https://read.uberflip.com/i/112539
HILTON AUSTIN DOWNTOWN: 6TH FL. 11:45 AM Room 616AB 1:00 PM The Rise of the Autodidactic Degree Smart Cities & Connected Objects It���s a defining time for universities, students, graduates and businesses. We���re entering a new reality, where education and opportunity are what you create. This means thousands upon thousands of people are asking the same question, ���Is a college degree worth the money or can I get the same information and training for free online and through other mechanisms?��� Nicola Smith Future15 | Intermediate | Work + Career | #ilearn The connected device market is predicted to grow from 87M to 2.1B in 2020. This session will discuss R&D trends in M2M ��� specifically the different wireless standards at play. Additionally, we will cover where money is being invested and the industries we expect to see initial and significant growth in, such as: automotive, remote management, industrial data collection, and healthcare. Asad Ali Future15 | Advanced | Culture + Entertainment | #GTOSXSW 12:30 PM Room 615AB 1:00 PM Fantasy vs. Reality: The 50 Shades Phenomenon Productivity: Effectively Scaling Yourself Whips, chains, & floggers, oh my! ���Fifty Shades��� is not good literature but it is a hell of a catalyst for conversation. The books start as sexy inspiration but end up promoting unrealistic expectations & false stereotypes. Yet when the books are used to arouse a social sexual awakening & get people talking they hit the mark perfectly. Kali Williams Future15 | Intermediate | Culture + Entertainment | #RealKink What does it mean to be truly productive? It is tools and lists, books and techniques, mindset and willpower? How can you scale yourself while still maintaining balance? Scott Hanselman Future15 | Intermediate | Work + Career | #scaleyou 12:30 PM Room 616AB Alcoholic Designs Organization, Shenanigans Ensue Much has changed in how we create value, communicate and share resources, yet little has changed in how we build organizations. Antiquated organizational models are ill-equipped to marshal the intangible assets so important today ��� things like diversity, creativity, and dissent and we continue to be wasteful with our most values resources. Alcoholics to the rescue! Not really. But kind of. Joe Gerstandt Future15 | Intermediate | Work + Career | #organize15 12:30 PM Salon FGH Hey, Where's My Robot Girlfriend? From the power tools repurposed as bedroom aids to the robot-human couplings of science fiction, actual and imagined sexual technologies can provide unexpected insight into the future of health and sexuality. Even medicine is producing seemingly futuristic technology, from arousal-enhancing pharmaceuticals to orgasmic implants. This talk will explore the social impacts of such bodily technologies. Laura G Duncan Featured Session | Intermediate | Health + Medicine | #sextech 12:30 PM Salon JK Interact with the TV: Say it, Wave it, Take it 3D PROGRAMMING As the number of entertainment options available through connected TVs increases so does the complexity of finding and deciding what to watch. This session discusses how advanced user interface technologies are transforming the connected device landscape, the role of consumer and social behavior in their evolution and how this impacts what consumers expect their gadgets to do for them tomorrow. Aaron Sheedy, Tom Woods, Yaniv Vakrat Panel | Beginner | Late Break | #TVyou 12:45 PM Room 615AB Tomorrow's TV: The Rapidly Changing Landscape Television's rapidly changing landscape is being fueled by companies who recognize the role technology plays in developing solutions that simplify and enrich the consumer experience. This session examines the current state of the television ecosystem and uncovers the innovative technologies that are acting as catalysts for change. Chet Kanojia Future15 | Beginner | Culture + Entertainment | #TVFuture 12:45 PM Room 616AB Corporate Reset: Make More Mistakes Instituting change in large organizations can be overwhelming and complex. To capitalize on the disruption of mobile and digital in commerce, American Express created an entirely new organization, operating like a start-up. Hear Dan Schulman���s approach to influencing change within an established incumbent and lessons learned from two years in the startup-in-a-big company trenches. Dan Schulman Future15 | Intermediate | Work + Career | #CorpReset 178 | SXSW 2013 Interactive Festival 1:15 PM Room 615AB Room 616AB Room 615AB When Movies Met Innovation: An Untold Love Story Subscription services like Netflix and mobile devices like the iPad have changed the way movies are consumed. Films are made to be watched on the theater big screen, yet movie theater attendance is on a steady decline as these other delivery models increase. Take a look at the past, present and future of movies and discuss what���s next with MoviePass co-founder and CEO Stacy Spikes. Stacy Spikes Future15 | Intermediate | Culture + Entertainment | #lovefilm 1:15 PM Room 616AB Creating Brand Advocates via Employee Engagement While some companies harness the power of their employees to create brand advocates, most do not. This session focuses on how companies can tap their internal network of employees to create brand advocates. We will review examples of how global companies leverage employee voices in social media, and will provide best practices to mobilize and activate employees. Sponsored by Dynamic Signal. Russ Fradin Future15 | Advanced | Work + Career | #AmpUrTeam 3:30 PM Room 615AB 5 Questions About Persuasion Profiling Persuasion Profiling helps companies increase conversion by personalizing content to the specific preferences of individual customers. Instead of tailoring WHAT you offer to each consumer, this type of profiling allows you to dynamically alter HOW you communicate in real time. It's a new dimension of personalization. It can figure out the best way to persuade individual customers. Arjan Haring Future15 | Advanced | WTF + Beyond | #persuade 3:30 PM Room 616AB PR for Crowdfunded Projects in Age of Kickstarter What is the role of PR for crowdfunded projects or startups with seed money from crowdfunded sites? Entrepreneurs are increasingly noting how PR and marketing can be beneficial when it comes to Kickstarter projects. This presentation will discuss PR best practices, lessons, strategies and tactics on how to drum up interest for projects, campaign launches and more for crowdfunded projects. Connie Zheng Future15 | Beginner | Entrepreneurialism + Business | #startuppr 3:30 PM Salon FGH The Art of Making Fun of Yourself Can a sense of humor be strategic? In the age of hashtag fails and campaign flops, it's crucial to use a dash of humor in your social recipe. How do you incorporate humor from the beginning of a process and not as an afterthought? By laughing at themselves, brands and agencies can diffuse conflict around campaigns in crisis, overcome messaging mess-ups, and put out fires with funny. Ben Huh Featured Session | Advanced | Entrepreneurialism + Business | #humorbomb

