3:30 PM JW Marriott: Salon B
Socks, WTF? Or, Taking Your Digital Brand Physical
The chasm between designing digital and physical products is rapidly closing. Within
the next decade, everyday objects will be some level of "smart" and no successful
digital product will be launched without thought to how it plays in the physical world.
Now is not a minute too early to be thinking about what your user experience might
feel like on either side of the digital/physical gap.
Jeff Zwerner
Solo // Advanced // #sockswtf
3:30 PM JW Marriott: Salon C
Check Online for Session Scheduled in This Timeslot
Things change! That's what websites are for. Check our online schedules at sched-
ule.sxsw.com, our digital program book at sxsw.com/iaguide, or SXSW GO, our su-
per-handy mobile app to find information about what will occur in this room at this
time. We bet it'll be something really cool that you won't want to miss, whatever it is!
To Be Announced
Session // Beginner // #schedule
3:30 PM JW Marriott: Salon D
At a Glance: How Does Type Impact Your Daily Life?
Join Dr. Nadine Chahine, Monotype legibility specialist, and MIT AgeLab Scientist
Bryan Reimer as they share research on the role of type in glance-based reading
environments. Type is the behind-the-scenes star of the digital display experience.
Learn how this will impact the future of device screens and best practices for choosing
the right typefaces.
Bryan Reimer, Nadine Chahine
Dual // Advanced // #type
5:00 PM JW Marriott: Salon A
Interconnected: The Future of the Experience Web
We're entering the age of the "experience web," where our everyday life and online
experiences will mesh like never before. The key to mastering this new world? Meet
consumers where they are. It's possible in a world of internet-connected everything.
Dries Buytaert, creator of Drupal and Acquia co-founder, will discuss how we'll inter-
act with each other in this freewheeling new wave of the web.
Dries Buytaert
Solo // Intermediate // #FutureWeb
5:00 PM JW Marriott: Salon B
Content First: Practical Joke or Ideal Jumpstart?
In the last years, good web design seemed to imply responsive design. More recently,
the school of "mobile first" emerged. Right now, we see the "content first" approach
gaining more traction. Which sounds very nice, but does it actually work? Time to put
the mantra to the test – and take content first literally, not in blog posts but in real
life projects.
Martijn van der Heijden
Solo // Advanced // #jumpstart
5:00 PM JW Marriott: Salon C
Little Kids Are Not Stupid: Give Them Content!
What if young children could conduct research before they could read? This session
details three criteria to make programs and apps more useful for young children
trying to conduct research (project-based learning) without adult help. And we will
brainstorm ways to deliver specific kinds of content with a host of features made for
sophisticated and tech-savvy pre-readers.
Jennifer Keys Adair
Core Conversation // Intermediate // #smartkids
5:00 PM JW Marriott: Salon D
Letting Go: Building Tech for People
The traditional role of design is shifting. From conception to the physical and digital
interplay in hardware and software, design is integral to product development. James
Park, CEO and Co-Founder of Fitbit and Gadi Amit, the Founder of NewDealDesign
have collaboratively designed Fitbit's products. Good product design helps people
connect and achieve things beyond what the technology itself allows.
Gadi Amit, James Park
Dual // Advanced // #techforus
MONDAY, MARCH 16
9:30 AM JW Marriott: Salon A
Death to Passwords: Mobile Security Done Right
In this talk the security flaws and UX implications of passwords on mobile devices will
be discussed. Highlighting authorization and authentication techniques like OAuth,
OpenID Connect and even hardware features like Bluetooth LE this talk will be in-
teresting for anyone who's facing a situation where handling user accounts matters.
Tim Messerschmidt
Solo // Beginner // #deathtopw
9:30 AM JW Marriott: Salon B
Mobile: How to Build Beyond the Phone
Mobile means portable technology and for one billion people, that means smart-
phones. When we talk about what's next in the space, it goes beyond the phone. What
do app makers need to be thinking of as we shift toward a world of wearables, smart
homes and new devices? This panel of experts in mobile and social will discuss how
their companies are building the next wave of the mobile user experience.
Dash Gopinath, Grant Wernick, Redg Snodgrass, Stephane Marceau
Panel // Intermediate // #mobilelife
9:30 AM JW Marriott: Salon C
Leading the Startup UX from 0 to 100 Days
Imagine you've left a prominent post as Principal Designer of a corporate UX team to
become Director of UX for a 20-person startup with an unfinished product, scant cus-
tomer base, and team of data scientists eager to showcase brilliance. That's my story
and I'd like to share how I drove the creation of the core UX strategy to build a platform
for design excellence in the startup.
Uday Gajendar
Core Conversation // Advanced // #startupux
9:30 AM JW Marriott: Salon D
Web vs Mobile: The Continuous Delivery Difference
Continuous Delivery is often viewed as enterprise-centric, but can it be used for mobile
app development? By breaking down the lessons learned from Continuous Delivery
in enterprise environments, we will center a discussion on how and why mobile app
development is a completely different animal – from testing and automated workflow
practices to the overall continuous integration process.
Kevin Rohling, Prathap Dendi
Dual // Intermediate // #MobileApps
11:00 AM JW Marriott: Salon A
Data Design: Where Math and Art Collide
Last year, more than 50 people wrote an open source e-book called Data + Design to
help teach data and visualization concepts. We'll talk about some of the key topics
in the book, including data types, how your data format affects your visualization
options, which chart types work best for different goals, and core design principles for
building data-driven stories.
Trina Chiasson
Solo // Advanced // #datadesign
DESIGN & DEVELOPMENT
JW MARRIOTT, 3
RD
FLOOR: 110 EAST 2
ND
STREET
110 SXSW 2015 Interactive Festival
FESTIVAL
SESSIONS
