The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
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ACC, Level 4: 500 East Cesar Chavez Street Rooms: 18abcd, 12ab Four Seasons: 98 San Jacinto Boulevard Rooms: San Jacinto Ballroom, Four Seasons Ballroom AB The unique convergence of the Music, Film and Interactive industries at SXSW make it an event unlike any other in the world. Whether exploring the importance of music in film, the future of TV or the evolution of fair use laws, these sessions embrace and highlight the interaction of the creative and digital worlds. While Entertainment and Immersion programming will run throughout the Interactive Festival at the Austin Convention Center, it will only run from Monday, March 16 to Tuesday, March 17 at the Four Seasons. Theme Features Worlds Without Boundaries: Books, Games, Films James Frey, John Hanke Sunday, March 15 // 9:30am // ACC: Room 18abcd We will discuss how we've used technology to build an incredible digital experience and create a unified, immersive world that moves seamlessly from books to games to movies, with an accompanying real-world, multimillion-dollar treasure hunt to bring people even closer. A Drama Nirvana: How to Create a Multiplatform Hit Beth Hoppe, David Zucker, David Levine Monday, March 16 // 12:30pm // Four Seasons: San Jacinto With so many top-quality series and miniseries premiering every month it's virtually impossible to keep up. Award winners create stiff com- petition among each other – and for new entries. How do established drama powerhouses develop strategies to break out of the content clutter and nurture current hits as they work to develop their next new contender, all while the "next big thing" could be waiting in the wings? Should You Develop Your Film Into a TV Series? Hannah Fidell, Julia Pott, Sarah-Violet Bliss, Katie Krentz Monday, March 16 // 3:30pm // Four Seasons: Ballroom AB SXSW alums Hannah Fidell of A Teacher, Julia Pott of The Event, and Sarah-Violet Bliss of Fort Tilden join Katie Krentz of Cartoon Network to discuss their experiences of developing their films into TV series. Hollywood to Silicon Valley: Making a Megahit Ann Sarnoff, Paul Holland, Sam Dickerman Tuesday, March 17 // 9:30am // Four Seasons: Ballroom AB Everyone wants a hit. Whether it's in movies or business, executives and entrepreneurs are hunting for the next big thing. In a landscape where Netflix isn't just distributing content but making it, and tech is converging with entertainment, there is an entirely new paradigm for making a hit. Hear what our panelists from Hollywood and SV have to say about what it takes to create the mega-hits. Who's Going to Fund Your Webseries? Amy Dotson, Jay Bushman, Karim Ahmad, Marc Hofstatter Tuesday, March 17 // 12:30pm // Four Seasons: San Jacinto Meet the industry leaders developing, funding, supporting independent webseries in new ways, and paving the way for creators of bold new epi- sodic content online. We'll discuss what they look for, how their programs work, and talk with veteran creators about their development strategy, and what are the opportunities for webseries in today's digital landscape. 4abc 6ab 7 5abc 10c Austin Suite Lounge 8a 8bc 10 ab 9 abc Atrium Palazzo 12ab SXXPress 11ab 13ab 14 17b 17a 16ab 15 19ab Lounge Ballroom F Ballroom G Ballroom E Ballroom D 18abcd Trinity Street Red River Street East Cesar Chavez (1 st ) Street East 4 th Street ACC Level 4 ACC Level 3 SX Bookstore Day Stage N Info Desk Concessions ATM Smoking Deck MAP KEY Room Access Interactive, Film, Music, Gold and Platinum Interactive, Film, Gold and Platinum Interactive, Gold and Platinum Film, Gold and Platinum Escalator Restroom Elevator Stairs *On Tuesday, March 17, 2015, Level 4 of the Austin Convention Center will be open to all SXSW badges San Jacinto Ballroom Four Seasons Ballroom AB Four Seasons Ballroom CD Ballroom Foyer Ballroom Foyer to Lobby San Jacinto Terrace & Lawn Lady Bird Lake Austin Convention Center Four Seasons ENTERTAINMENT & IMMERSION FESTIVAL SESSIONS SXSW 2015 Interactive Festival 115 Karim Ahmad Katie Krentz David Zucker Beth Hoppe