The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
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11:00 AM JW Marriott: Salon E Robot Petting Zoo The Robot Petting Zoo brings out friendly ground and aerial robots for SXSW attend- ees to touch, operate, and even program. Robot handlers will explain the parts of the robot and how they work before setting kindly humans loose to interact, learn, and play. Come meet these and many more robots that await your friendship at the Robotics Petting Zoo. Desiree Matel-Anderson, Rebeka Ryvola Event // Beginner // #RoboPetZoo 12:30 PM JW Marriott: Room 208 When Algorithms Attack Googling for African-American names produces ads that ask: "Arrested?" Amazon thinks that readers of programming books need new underwear. Grindr users are told that they would also like to locate sex offenders. This panel of experts will peer into the future of algorithmic fiascoes. We will investigate the risks when we are subject to misguided associations, then debate the best response. Christian Sandvig, Dawn Nafus, Seeta Gangadharan Panel // Advanced // #algorithm 12:30 PM JW Marriott: Room 210 Even Hardware is All About the Software Great hardware is hard. Great software is hard. But without great software, the hard- ware will never be anything more than a gadget. In this talk, experts from R/GA and Techstars will discuss how software can make up for hardware shortcomings, evolving to improve the benefits of hardware without requiring a service visit. Dylan Boyd, Nick Coronges Core Conversation // Intermediate // #hardware 12:30 PM JW Marriott: Room 211-212 Smart vs. Smart-Ass: a Brief History of Smart We've been making our cities smart for centuries. So why is it so hard to get it right? I'll look at episodes in the history of smart cities, examining why cities try to be intelligent, how they fail, and where they succeed. What can we learn from these lessons? And what exactly is that line between smart and smart-ass? Molly Steenson Solo // Intermediate // #smartass 3:30 PM JW Marriott: Room 208 HoloGramma: How Tech Can Bring Back Our Departed Grandma passed away last year, but she's coming back for Thanksgiving dinner this year. Sound like a horror story? It could be the future of family reunions if you ask some of these panelists. Learn from experts in the areas of virtual reality, social data, and memory what the future may look like if we can actually "reconstruct" our loved ones and celebrities like Tupac and Elvis! Christina Lopez, Michael Chang, Nick Smith, Peter Meier Panel // Intermediate // #HoloGramma 3:30 PM JW Marriott: Room 210 GT2035: How Might US Intel Think About the Future? In December 2016, the US President-elect will receive Global Trends 2035, the sixth edition in the National Intelligence Council's (NIC) series aimed at providing a frame- work for thinking about the future. Global Trends shapes strategic conversations with- in and beyond the US. Given its global reach and an increasingly complex world, the NIC is diversifying the range of voices it consults. Steve Weber, Suzanne Fry Core Conversation // Advanced // #gt2035 3:30 PM JW Marriott: Room 211-212 Data Ownership in an Under Compensated World Many companies claim that their users own their data, but what does this mean in practice? Is the company's revenue model aligned with users' expectations of privacy? Will a company profit from users' data without compensating their users? Will a com- pany protect users' data against government surveillance? Jeremiah Cohick Solo // Advanced // #dataowner 5:00 PM JW Marriott: Room 208 The Greatest Geek Moment in History What's the greatest moment in geek history? FastCompany readers will submit ideas (E=MC2? Star Wars' debut? The Apple I launch?) and vote for a final winner. It can be about computers, science, or great inventions, as long as it excites geeks! We'll debate what is a great geek moment, why some are better, and why the best is the best. We'll talk science, computers, geek history, and much more. Austin Grossman, Chris Taylor, Daniel Terdiman, Rusty Blazenhoff Panel // Beginner // #GeekMoment 5:00 PM JW Marriott: Room 210 Seeing 20/20: a Social Forecast Today, Americans spend more time on social media than any other Internet activity. Marketers are struggling to keep up with consumers who share new content every sec- ond. If brands today are challenged to keep pace with audiences, what's in store for 2020? Join this session for a view into the future, and learn what technologies brands will need to adopt in the next phase of digital evolution. Manish Mehta Core Conversation // Advanced // #seeing2020 5:00 PM JW Marriott: Room 211-212 Emerging Digital Trends 2015 If an experiential science fair got together with your favorite year-ahead predictions magazine feature, this session would be their strangely endearing love child. In this session, I'll showcase ten of the most important emerging trends in digital media I'm researching, and I'll ask attendees to imagine how these trends will impact their own lives and communities. Amy Webb Solo // Intermediate // #techtrends MONDAY, MARCH 16 9:30 AM JW Marriott: Room 208 How Agile Approaches Crack Urban Challenges It's almost impossible to escape the constant chatter around so-called Smart Cities, but why is it taking so long for us to experience the benefits? Urban innovation is still bounded by the glacial pace of master planning, despite a world shifting almost every six months. Learn how civic centers can keep up by bringing true agile startup meth- ods from the emerging technology realm to our streets. DeKoven Ashley, Grace Kim, Kaz Brecher Panel // Intermediate // #urbanagile 9:30 AM JW Marriott: Room 210 Modern Maps: Making Public Data Meaningful During this presentation, Black will open the door to the world of public data. You'll learn about all the different government and open datasets available, which includes transportation, natural hazards, crime, consumer products, and demographics, etc. More importantly, where you can find them and get specific tips on how to use com- mon government file formats. Peter Black Core Conversation // Intermediate // #ModernMaps 9:30 AM JW Marriott: Room 211-212 Science Fiction Becoming a Reality Many of the technologies that we saw in Star Trek are actually beginning to mate- rialize. Captain Kirk's communicator could be seen as inspiration for today's smart- phones, 3D printing could be compared to Star Trek's replicator, and most recently, the $10M Qualcomm Tricorder XPRIZE is challenging teams to develop a mobile device capable of giving consumers access to diagnostic tools. Grant Campany, To Be Announced Dual // Advanced // #scifireal INTELLIGENT FUTURE JW MARRIOTT, 2 ND FLOOR: 110 EAST 2 ND STREET 168 SXSW 2015 Interactive Festival FESTIVAL SESSIONS