3:30 PM—6:00 PM JW Marriott: Room 303-304
Google Analytics Hacks to Track Almost Anything
We'll look at how to bring outside data sources into Google Analytics and how turn
your data into something that people will use.
Dylan Spencer
Workshop // Advanced // #datahacks
3:30 PM—6:00 PM JW Marriott: Room 306
How Digital Can Shape the Future of Print Books
The workshop will focus on how participants can make digitally-enhanced print books.
Daniel Franklin, Jon Rogers
Workshop // Beginner // #YourFry
3:30 PM—6:00 PM JW Marriott: Room 307
Rehearsing a Crisis Breaking on Social Media
Using interactive simulator, Polpeo, attendees will experience the closest thing to
managing a live crisis unfolding over social media.
Ashley Cooksley, Kate Hartley
Workshop // Advanced // #crisissim
3:30 PM—6:00 PM JW Marriott: Room 310-311
Inclusive AppRoom: Viewing Apps Through Disability
Explore accessibility features and strategies for the development and use of apps to
benefit people with disabilities.
Cristen Carson Reat, Hannah Rosenthal
Workshop // Beginner // #appsforall
3:30 PM—6:00 PM JW Marriott: Salon F
Great Teams: What They Are & How to Transform Yours
In a highly interactive format, participants gain understanding about what makes a
team great and how to put that knowledge into action.
Katie Christy, Tony Burgess
Workshop // Beginner // #greatteams
3:30 PM—6:00 PM JW Marriott: Salon G
Startup Marketing and Growth Hacking on a Budget
Not everyone has millions or even thousands to spend on marketing. Learn how to
market and grow your startup on little to no budget.
Antony McGregor Dey, Ashley McGregor Dey
Workshop // Intermediate // #hacksxsw
3:30 PM—6:00 PM JW Marriott: Salon H
Be a Genius. Do Great Work. Achieve Success Beyond
This life-design workshop teaches ways of "seeing and being" that transcend society's
traditional, and often hollow, definitions of success.
Bryan Miller
Workshop // Advanced // #Lifedesign
MONDAY, MARCH 16
9:30 AM—1:30 PM JW Marriott: Room 301-302
The eCommerce Friction Lab
eCommerce Friction Lab provides expert insight from Goodall and Emerson to improve
your eCommerce conversion.
Jim Emerson, Simon Goodall
Workshop // Intermediate // #FrictLab
9:30 AM—1:30 PM JW Marriott: Room 303-304
Web Content Publishing with Drupal Eight
Manage your content with the powerful newest release of Drupal 8. In this workshop
we will build a responsive multi-user blog.
Doug Vann
Workshop // Beginner // #DrupalSXSW
9:30 AM—1:30 PM JW Marriott: Room 306
Cause Video and the Race to Measure Emotional Impact
Learn how to measure the emotional wallop of your cause video campaigns and apply
takeaways to a group-shoot at SXSW 2015.
Marcia Stepanek
Workshop // Intermediate // #causevideo
9:30 AM—6:00 PM JW Marriott: Room 307
Intro to Ruby on Rails
You've got a head full of ideas when it comes to creating a web app, but where do you
start? Answer: this workshop!
Brian Fountain
Workshop // Beginner // #introrails
9:30 AM—1:30 PM JW Marriott: Room 310-311
Sketchnoting 101
Learn to create powerful sketchnotes while you build your visual thinking proficiency
along with your visual vocabulary.
Kate Hayward
Workshop // Beginner // #SXvizthink
9:30 AM—6:00 PM JW Marriott: Salon F
eXtreme Agile Build Party
Build a car from the ground up. Use Scrum to make a car that can hit the highway in a
day. Expand your idea of the possible.
JJ Sutherland, Joe Justice
Workshop // Intermediate // #ScrumCar
9:30 AM—1:30 PM JW Marriott: Salon G
Crash Course: Measuring Digital Marketing
Measuring digital marketing is challenging. We'll show you where to start and what to
use to prove you're driving results with digital.
Adam Shar, Luke Brown
Workshop // Beginner // #digiroi
9:30 AM—1:30 PM JW Marriott: Salon H
Testing JavaScript Applications
Learn how to ensure the quality of your JavaScript apps by writing unit and functional
tests using tools such as Selenium and Cucumber.
Daniel Johnson
Workshop // Intermediate // #testingjs
3:30 PM—6:00 PM JW Marriott: Room 301-302
Creativity on Demand: Ideas When You Need Them
Come learn the fundamentals of creative thinking and walk away with three tools you
can use immediately.
Anne Manning, Belle Frank
Workshop // Intermediate // #getideas
3:30 PM—6:00 PM JW Marriott: Room 303-304
Content to Captivate: A Hands-On Writing Workshop
Use your words. Easier said than done, but this speaker will show you how.
Daniel DiGriz, Jean Tang
Workshop // Intermediate // #SXContent
3:30 PM—6:00 PM JW Marriott: Room 306
Design Light Effects for Large Scale Immersive Art
Come and learn to program lighting patterns for an art installation called Squared.
Squared is an interactive sculpture with 800 LEDs.
Adam Sheppard, Irene Zhou
Workshop // Beginner // #squared
3:30 PM—6:00 PM JW Marriott: Room 310-311
Hands On: Inclusion, Accountability and Empowerment
Join us at an interactive workshop on undoing sexism, racism and other forces holding
back tech communities from full inclusion and empowerment.
Ivan Boothe, Shireen Mitchell
Workshop // Intermediate // #divtech
WORKSHOPS
JW MARRIOTT, 3
RD
FLOOR: 110 EAST 2
ND
STREET
228 SXSW 2015 Interactive Festival
FESTIVAL
SESSIONS
