FRIDAY, MARCH 13
10:30 AM
Evergreen: Cultivating
Enduring Customer Loyalty
Noah Fleming
Intermediate // #Evergreen
11:00 AM
Get Big Things Done with
Connectional Intelligence
Erica Dhawan
Beginner // #BigThings
11:30 AM
How Stress Can Guide Us
to Health and Happiness
Amanda Enayati
Advanced // #SXSerenity
12:00 PM
The Crossroads of
Should and Must
Elle Luna
Intermediate // #ShouldMust
12:30 PM
How to Build a Following
Around Your Idea
Dorie Clark
Advanced // #StandOut
1:00 PM
Agency: Starting a Creative
Firm in a Digital Age
Rick Web
#Agency
3:30 PM
How to Turn Rejection
Into Opportunities
Jia Jiang
Beginner // #Rejection
4:00 PM
The Downside of Up:
A Comic Novel
Dain Dunston
Beginner // #DownsideUp
SATURDAY, MARCH 14
10:30 AM
The Six Skills of
Extraordinary Entrepreneurs
Amy Wilkinson
Advanced // #TheCode
11:00 AM
Startupland
Mikkel Svane
Intermediate // #StrtUpLand
11:30 AM
Profit First: How To Become
Permanently Profitable
Mike Michalowicz
Advanced // #Profit1st
12:00 PM
Slim by Design: Mindless
Eating Solutions
Brian Wansink
Intermediate // #SXSlimBy
12:30 PM
Driving Results
Through Culture
Chris Edmonds
Advanced // #CultureEng
1:00 PM
Mind Reading For Managers
Kim Seeling Smith
Advanced // #MRFM
1:30 PM
The Best Place to Work
Ron Friedman, PhD
Intermediate // #bestplace
3:00 PM
The Art of War Visualized
Jessica Hagy
Intermediate // #ArtofWar
3:30 PM
Zero to One: How to
Build the Future
Blake Masters
Intermediate // #ZeroToOne
4:00 PM
The Leap: Going Full-Time
in a Part-Time Economy
Robert Dickie III
Intermediate // #TheLeap
4:30 PM
Traction: A Startup Guide
to Getting Customers
Justin Mares
Intermediate // #SXTraction
SUNDAY, MARCH 15
10:30 AM
The Birth of Korean Cool
Euny Hong
Intermediate // #KoreanCool
11:00 AM
Suspicious Minds: How
Culture Shapes Madness
Joel Gold MD
Intermediate // #suspicious
11:30 AM
WTF Wearables?
Liza Kindred
Advanced // #WTFWrbls
12:00 PM
Wearables: How to
Prevent Data Overload
Gonny van der Zwaag
Beginner // #SXSWFitApp
12:30 PM
IoT Decoded: Sensors, Small
Data and Social Change
Shawn DuBravac PhD
Beginner // #IoTDecoded
1:00 PM
False Conviction: Innocence,
Guilt and Science
Jim Dwyer
Beginner // #FalseCon
1:30 PM
How to Fly a Horse
Kevin Ashton
Intermediate // #FlyaHorse
3:00 PM
Check Online for Book
Reading in This Timeslot
To Be Announced
#Schedule
3:30 PM
Deep: What the Ocean
Tells Us about Ourselves
James Nestor
Intermediate // #SXSWdeep
4:00 PM
Smarter: The New Science
of Building Brain Power
Dan Hurley
Intermediate // #Smarter
4:30 PM
All Edge: Inside the New
Workplace Networks
Clay Spinuzzi
Beginner // #AllEdge
MONDAY, MARCH 16
10:30 AM
The Language of Food: A
Linguist Reads the Menu
Dan Jurafsky
Intermediate // #LangofFood
11:00 AM
Leading Digital: Mastering
Digital Transformation
George Westerman
Advanced // #LdgDigital
11:30 AM
The Digital Mystique
Sarah Granger
Beginner // #SXMystique
12:00 PM
Seducing Strangers
Joshua Weltman
Intermediate // #Weltman
12:30 PM
Engaged Journalism:
Connecting With
News Audiences
Jake Batsell
Intermediate // #Journalism
1:00 PM
Trendology: Capitalizing
on RTM with Social Data
Chris Kerns
Intermediate // #Trendology
1:30 PM
Startup Mixology: Tech
Cocktail's Guide
Frank Gruber
Intermediate // #SUmixology
3:00 PM
Check Online for Book
Reading in This Timeslot
To Be Announced
#Schedule
3:30 PM
The Best Interface
Is No Interface
Golden Krishna
Intermediate // #noui
4:00 PM
Smarter: Faster,
Higher, Stronger
Mark McClusky
Intermediate // #Stronger
4:30 PM
Online Trolling and
Mainstream Culture
Whitney Phillips
Intermediate // #Trolling
5:00 PM
When Millennials Take Over
Jamie Notter, Maddie Grant
Intermediate // #TakeOver
5:30 PM
Author Power: Profit
Before You Publish
Lynn Isenberg
Intermediate // #AuthorPow
BOOK READINGS
AUSTIN CONVENTION CENTER, LEVEL 4 (BALLROOM G): 500 EAST CESAR CHAVEZ STREET
86 SXSW 2015 Interactive Festival
FESTIVAL
SESSIONS
