The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
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9:30 AM Four Seasons: San Jacinto 3D Printing in the Movies 3D printing is changing the film industry in a manner that hasn't been done since the introduction of CGI, producing everything from concept models to full-size props, set-pieces, and costumes, bringing fantasy just that much closer to reality. This pre- sentation helps the audience understand what 3D printing is, how it works, and what it can do as it relates to the film industry. Chuck Alexander, Jason Lopes Dual // Advanced // #FutureofTV Convergence 11:00 AM ACC: Room 12ab Live Music Streaming as Means for Brand Engagement Live music streaming has become the medium for brands to engage consumers. Live music streaming enables extensive reach, unrivaled engagement and informative metrics – in addition to a real and direct connection with millennials. This panel pro- vides all the insight and strategy for the top industry experts for bands, agencies, artists and promoters looking to move into this developing market. Andrew Klein, Hank Neuberger, Jimmy Chamberlin, John Petrocelli Panel // Advanced // #ConvergeDay Convergence 11:00 AM ACC: Room 15 Data and Spoon Benders: Hacked Music and Design Design and music software is getting hacked to create new toys, art, and music genres. From the radio broadcasts of data tapes in the 80s to data bending with Audacity to- day, IDEO designer, Michael Hendrix, celebrates this unlikely convergence and points to the next generation of rule breakers and artists who don't care what they're called. Michael Hendrix Solo // Beginner // #ConvergeDay Convergence 11:00 AM ACC: Room 18abcd Astrophysics Goes Hollywood: Cinematic Science Amazing visuals from Hubble, Spitzer, and other telescopes reveal our universe as never before. With awe-inspiring, billion-pixel images and dynamic results from su- percomputer simulations, the cosmos is primed for big screen display. This panel dis- cusses the art and science of transforming astrophysics data into cinematic movie sequences for NASA press, digital planetariums, and IMAX films. Donna Cox, Frank Summers, Robert Hurt Panel // Intermediate // #ConvergeDay Convergence 11:00 AM Four Seasons: Ballroom AB The New TV Star: How to Build an Audience Online As consumers cut the cord and turn to online video as their primary entertainment medium, a new generation of video star has taken over. In this session, Tyler Oakley, YouTube personality, Tom Ryan, co-founder and CEO of Pluto.TV and Kelly Day, chief digital officer of AwesomenessTV will discuss what it takes to succeed in today's on- line video ecosystem. Kelly Day, Michelle Castillo, Tom Ryan, Tyler Oakley Panel // Beginner // #FutureofTV Convergence 11:00 AM Four Seasons: San Jacinto The Future of Concerts on TV In an age where everything is recorded and documented on smartphones and up- loaded immediately after happening, the task of keeping live music sacred goes well beyond the artists themselves. It is now up to the fans to share shaky videos and dis- torted audio while the show is still going on, but does this really exemplify the concert experience? We believe this falls short of what the artist intended. Evan Haiman, Lucia McCalmont, Patrick McDonald, Rob Gill Panel // Intermediate // #FutureofTV Convergence 12:30 PM ACC: Room 12ab Music UX: Connecting Technology and Experience In this panel, we discuss the ways in which creators and content owners can close this gap using more than just gumption. We'll look at new technology, growth hacking, user experience testing, and "lean" models that can help content creators focus on creating rich meaningful experiences for their fans. Alaina Thetford, James Apollo, John Paul, Justin Evans Panel // Intermediate // #ConvergeDay Convergence 12:30 PM ACC: Room 15 Online Distribution: Set The Trend! Set The Trend! is curating and nurturing the film community by exploring new digi- tal business models that give them more value and lead to a win-win situation for everyone, the content industry and consumers, by offering a platform of exchange between North American and European key players in order to rethink and reboot film distribution due to digital age. Daniela Elstner, Daphne Kapfer, Emmanuel Cocq, Pierre-Alexandre Labelle Panel // Advanced // #ConvergeDay Convergence 12:30 PM ACC: Room 17B Science of Social Funding: 247 Campaign Patterns Kickstarter, Indiegogo, Crowdfunder, RocketHub, Seed&Spark – and the list goes on. These are just a few of the 2000+ platforms to which billions of dollars have been pledged online. When it comes to the nitty gritty down and real dirty work of running a campaign, every "crowdfunding expert" has their own go-to tips and tricks they steadi- ly rely on campaign after campaign. Christine Doelling, Francis Pollara, Missy Laney, Vann Alexandra Daly Panel // Intermediate // #ConvergeDay Convergence 12:30 PM Four Seasons: Ballroom AB The Art, Joy and Power of Creating Musical Programs What would you create if you could easily write programs that make music? This ses- sion will explore innovative programs that use music to inspire joy, encourage discov- ery, and create new sensory experiences for interacting with the world. You will also learn how to create your own musical programs using JFugue, an open-source API for Java and other Java Virtual Machine (JVM) languages. David Koelle Solo // Intermediate // #FutureofTV Convergence 12:30 PM Four Seasons: San Jacinto Who's Going To Fund Your Web Series? What is the recipe for a successful web series and who can help get yours off the ground? Meet the industry leaders developing, funding, and supporting independent web series in new ways, paving the way for creators of bold new episodic content online as they discuss their development strategy and how their programs work. Amy Dotson, Jay Bushman, Karim Ahmad, Marc Hofstatter Panel // Intermediate // #FutureofTV Convergence 2:00 PM ACC: Room 15 Content Creation In the Cloud The cloud is everywhere. For most it's about added convenience, increased efficiency and peace of mind. Yet creators and artists are starting to use the cloud as a way to enhance their creative process. Learn about the ongoing evolution of content creation in the cloud and the various ways media companies, and creative professionals are embracing the power of the cloud to be more creative. Chris Kantrowitz, Jason Brahms, Josh Kline Session // Intermediate // #ConvergeDay Convergence 2:00 PM ACC: Room 17B Making Art While Entertaining the Internet In 2011, artist Anselm Kiefer insisted "Art is difficult. It is not entertainment." Many contemporary artists agree, avoiding media or content that might align them with pop culture. But there's a parallel group of artists who borrow openly from (and produce) the very media some intellectuals identify as lower culture. Join a discussion about the relationship between art and the internet. Jayson Musson, Jillian Mayer, Molly Soda, Sean Carney, Yung Jake Session // Beginner // #ConvergeDay Convergence 3:30 PM ACC: Room 15 Web Influence on the Future of Music Documentaries Established and independent producers discuss how internet access to artists impacts the future of music documentaries. This session will explore how this ubiquitous avail- ability of video and content can help drive artist interest or hurt storytelling, and what challenges this poses when creating films that will resonate with audiences of main- stream artists versus up-and-coming talent. Brian Hernandez, Dave Sirulnick, Leah Horwitz, Lewis Bogach, Thomas Benski Panel // Advanced // #ConvergeDay Convergence ENTERTAINMENT & IMMERSION AUSTIN CONVENTION CENTER, LEVEL 4: 500 CESAR CHAVEZ ST • FOUR SEASONS HOTEL: 98 SAN JACINTO BLVD FESTIVAL SESSIONS SXSW 2015 Interactive Festival 119