SXSW Interactive

SXSW Interactive 2015 Program Guide

The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!

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5:00 PM Austin City Hall: Council Chambers #Winning: Creating Cubic Wins Across Communities At the foundation of a sustainable ecosystem lies the underlying principle that the different elements in that space need and want to support each others success. We are exploring the concept of the "cubic win," where startup, investor, and community partners win. This panel will discuss exactly how to go about creating these wins. Presented by Core Media. Aaron Britt, Emeline Paat-Dahlstrom, Nishe Modoyan, Susan Can Panel // Intermediate // #CoreMedia MONDAY, MARCH 16 9:30 AM Radisson: Riverside Ballroom Future of Analytics: Info When You Need to Know The future of analytics will be on a need to know basis. Information will find you, tell- ing you what you need to know, where, in the right format. Technology will be smart enough to know what matters to you and what you should do. This session will sketch the future, tying together forward looking technology with a panel of analytics experts who will color a future vision. Presented by IBM. Erick Brethenoux, Greg Adams, Lisa Seacat Deluca, Robin Grosset Panel // Intermediate // #analytics 11:00 AM Radisson: Riverside Ballroom Stand Out and Break In: Startup Go to Market Guide Thought securing funding or building your product was the hard part? Approaching your market and showing the value of your solution can be a huge challenge. Now is the time to take advantage of key relationships that will help you make a big impact. In this session, learn how to plan your go-to market strategy and leverage the right partnerships. Hear from successful startups. Presented by IBM. Colleen Hayes, Eric Gore, Irina Mladenova Panel // Beginner // #IBMGE 12:30 PM Radisson: Riverside Ballroom Innovating Development of Cloud, Mobile and Social Innovation is the key to success for startups, enterprises and entrepreneurs. Devel- oping products for cloud, mobile and social requires an agile and flexible approach. What are the next big things going to be and where can you find a platform to develop and integrate them into your apps? This session will discuss design and agile develop- ment practices. Take apps to a new level. Presented by IBM. Nathan Vega Solo // Intermediate // #nextgenapp 2:00 PM Radisson: Riverside Ballroom Put IBM Watson to Work and Transform Your Business Putting Watson in the cloud for small and large businesses is like putting the Hubble Telescope in the hands of an amateur astronomer. Join IBM and Chaotic Moon as they discuss how Watson is being put to work to transform industries and create new business opportunities in industries from healthcare to IT, from education to retail and consumer products. Presented by IBM. John Fremont, Sridhar Sudarsan Dual // Beginner // #IBMWatson 3:30 PM Radisson: Riverside Ballroom IBM and Twitter: The Future of Digital Engagement The nature of relationships between individuals and organizations has changed dra- matically in the data driven age. But creating authentic engagement is still an elusive goal for most brands. The panel will discuss the cultural shifts and convergence of technologies that are enabling new ways to communicate, work, co-create and drive meaningful engagement. Presented by IBM. Brian Fanzo, Bryan Kramer, Maria Winans, Will Mayo Panel // Beginner // #IBM 5:00 PM Radisson: Riverside Ballroom What Will You Build with Watson on Bluemix? IBM Watson, the cognitive technology that enhances, scales, and accelerates human expertise, is available to anyone through Bluemix, IBM's PaaS. Rather than forcing humans to adapt their language to system limitations, Watson understands our natu- ral language. Watson's cognitive capabilities on Bluemix will enhance apps and help developers realize ideas not possible today. Presented by IBM. Swami Chandrasekaran Solo // Intermediate // #IBMBluemix TUESDAY, MARCH 17 9:30 AM Parkside Restaurant: Upstairs The Future of the Internet: How Open is Open There is perhaps no issue of greater debate in the technology industry today than the Open Internet, with a record 3.7 million Americans submitting comments to the FCC on the issue. Our panel seeks to get to the heart of the issues of the open Internet debate and what regulations, if any, are needed to ensure the Internet is open and accessible to all Americans. Presented By Glen Echo Group. Brent Skorup, Marvin Ammori, Scott Cleland Panel // Advanced // #IPD2015 9:30 PM Radisson: Riverside Ballroom Saving Stores: How Mobile and Data Increase Visits In 2015, smartphone ubiquity has made mobile an absolute necessity for retailers, but some are still cautious given the damage online did to their businesses. The best retailers are discovering how mobile can even the playing field and bring shoppers back to their stores. Learn how mobile at retail is creating shopping experience worth leaving home for. Presented by InMarket. Alan Wizemann, David Ervin, Shelly Banjo, Todd Dipaola Panel // Intermediate // #beaconUX 11:00 AM Parkside Restaurant: Upstairs Our Digital Selves: What Privacy Means Now With the enormous benefits that come from advances in technology that have trans- formed the way we live and work come the consequences of living our lives through computer systems that can record our every move. In this digital era, how has our collective conception of privacy changed? Our panel will explore the boundaries of privacy and security in the 21st century. Presented by Glen Echo Group. Amie Stepanovich, Casey Oppenheim, Jake Brewer, Janice Tsai Panel // Advanced // #IPD2015 11:00 AM Radisson: Riverside Ballroom Contextual Mobile UX in the Beacon Wearable Age With Apple Watch and beacons rolling out across the country, the age of contextual mobile experiences is upon us. Thanks to these devices and native proximity tools, interactions are becoming less input dependent and a little bit more magical. See how context will help usher in a new age of digital user interface. Presented by InMarket. Chris Hiland, Craig Kostelic, Sohrab Pirayesh Panel // Intermediate // #futuretail 12:30 PM Parkside Restaurant: Upstairs Battles at Home: Protecting the Sharing Economy Our panel will discuss the sharing economy and the current policy battles across the US as well as debate the merits of arguments made by incumbent industries. Panelists will speak to the key battleground states, highlighting which states and cities have advanced a pro innovation agenda versus those who have propped up the incumbent industries. Presented by Glen Echo Group. Brandon Pollak, Chris Nakutis, Laurent Crenshaw, Tiffany Moore Panel // Advanced // #IPD2015 PARTNER PROGRAMMING VARIOUS VENUES IN DOWNTOWN AUSTIN 184 SXSW 2015 Interactive Festival FESTIVAL SESSIONS

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