The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
Issue link: http://read.uberflip.com/i/468457
9:30 AM ACC: Room 18abcd Worlds Without Boundaries: Books, Games, Films Best-selling author James Frey of the groundbreaking interactive ENDGAME trilogy and John Hanke, VP of Google's Niantic Labs, discuss how they've used technology to build an incredible digital experience and create a unified, immersive world that moves seamlessly from books to games to movies, with an accompanying real-world, multimillion-dollar treasure hunt to bring people even closer. James Frey, John Hanke Dual // Intermediate // #endgame Convergence 11:00 AM ACC: Room 12ab The Future of Storytelling: the Event From the minstrels of medieval Europe to the griots of West Africa, for millennia the practice of storytelling was unidirectional. But in a networked world brimming with social media, the relationship between the narrator and the audience is profoundly changing. Explore the evolving nature of user engagement, and learn about the sys- tems and content that are most effectively driving participation. Aaron Koblin, Ari Kuschnir, Charles Melcher, Yoni Bloch Panel // Intermediate // #FOST2015 11:00 AM ACC: Room 18abcd The Cast of Community on Moving to Digital TV is no longer just for TV. People are turning to online services to watch their favorite shows and view original content. From HBO's standalone streaming service to Netflix and Yahoo originals, television as we know it is poised for tremendous change. In this session, you'll hear from the cast of the hit show Community on their move to Yahoo and the opportunities on a digital platform. Dan Harmon, Joel McHale, Chris Mckenna, Jim Rash Panel // Beginner // #FutureofTV Convergence 12:30 PM ACC: Room 12ab YouTube Grows Up: Community and Culture Today's stars are clocking millions of views each week, raising and earning millions of dollars, and doing it all on YouTube or Vine. They haven't fully replaced traditional stars (yet), but are the new famous for the under thirty crowd. We explore how creators build their communities, and debate whether Hollywood is the be-all, end-all, or if they have a chance to build a new self-sustained medium. Corey Lubowich, Megan Westerby, Rae Votta, Sarah Weichel Panel // Intermediate // #YTGrowsUp 12:30 PM ACC: Room 18abcd A Conversation with iJustine and Lizze Valesquez Influencing for good. YouTube celebrities and executive producers of A Brave Heart The Lizzie Velasquez Story, Justine Ezarik and Lizzie Velasquez, talk openly about what it means to influence. Highlighting the documentary as a case study, learn how the producers used their channels and their influence to appeal across multiple facets – film, interactive, music and social good. Justine Ezarik, Lizzie Velasquez Dual // Intermediate // #ABraveHeart Convergence 3:30 PM ACC: Room 12ab Are You Smarter Than Your Brain? You're capable of more than you know, and the inner-workings of your brain and the story behind your personal behaviors (money, sex, food, and sports) may be limiting your full potential. National Geographic Channel's host of the Emmy-nominated series Brain Games Jason Silva and host of NGC's Big Picture Kal Penn take you through a brainy, interactive, fast-paced panel with experiments and demos. Kal Penn, David Konschnik, To Be Announced Panel // Advanced // #NatGeoSXSW 5:00 PM ACC: Room 12ab NPR and PBS: Public Media, Reaching New Publics NPR and PBS have made strides in trying to gain new audiences with initiatives like NPR's Code Switch and PBS Digital Studios, which are explicitly aiming to bring in diverse viewers and listeners to public media outlets. Hear from representatives from PBS and NPR, who'll cover what's working, and what's not when reaching out to younger and more diverse audiences for public media. Lauren Saks, Shereen Marisol Meraji Dual // Intermediate // #nprpbssxsw MONDAY, MARCH 16 9:30 AM ACC: Room 18abcd Unlock Revenue Streams with Digital Asset Rights The proliferation of digital media content and the increasing complexity of tracking these digital assets across multiple formats, platforms, and geographies create new challenges for licensors and licensees. This session looks at how you can protect your digital IP (video, music, etc.), gain visibility on its usage, and further monetize its po- tential. Edward Klaris, Tarek Fadel Dual // Advanced // #digrights Convergence 9:30 AM Four Seasons: Ballroom AB How Serialized Fiction is Rewriting the Book The ebook is just the beginning. Serialized storytelling is a leaner, more scalable ap- proach to publishing in the digital age – easier for writers, and great for readers. This panel features Michelle Miller, The Underwriting; JukePop Serials, a fast-growing plat- form; Jon Nathanson, a Hollywood executive turned serial fiction producer; and Henry Hall, lead product manager for the Kindle at Amazon. Jennifer Lee, Jerry Fan, Jon Nathanson, Michelle Miller Panel // Beginner // #FutureofTV Convergence 9:30 AM Four Seasons: San Jacinto Tech My Mind: The Age of Instant Gratification Creatives are reinventing the standards of content development to serve a highly dynamic generation raised on instantly gratifying web and mobile experiences rang- ing from YouTube to Vine to Netflix. This panel examines the successes of new and emerging methods of engagement and the impact it has on the human condition including the shift from programmed to on-demand media through Netflix. Andrew Yee, Ayori Selassie, Julie Barrios, Shanice Johnson Panel // Intermediate // #FutureofTV Convergence 11:00 AM ACC: Room 12ab People with Disabilities Can "Be There" Too Via the Beam Smart Presence System, panelists will talk about how beaming into museums has allowed those who are homebound with disabilities to visit places which would be otherwise impossible for them to travel to. Join Evans and Rapacki as they take audience on a live tour of museums, and other locations, around the world. Erin Rapacki, Henry Evans, Kavita Krishnaswarmy Panel // Beginner // #BeamSmart 11:00 AM ACC: Room 18abcd Forget Screens: Immersive Content Lives Everywhere Digital artists are actively seeking new ways to engage audiences. Immersive, real- world content is the future, and it has arrived. Innovations in visual design and technology now allow entire buildings to become multidimensional screens, or hu- man movements to create dynamic larger-than-life art. Our panelists demonstrate techniques used to craft some of the most memorable installations to date. Bill Galusha, Chad Hutson Dual // Intermediate // #immersive Convergence 11:00 AM Four Seasons: Ballroom AB Exploring Storytelling in the Digital Age Emerging technologies are changing how stories are created, told, and enjoyed. As a result, Andrew Cochrane and other creatives at Guillermo del Toro's imaginarium, Mirada, have been creating installations, web experiences, mobile/tablet apps, and content for virtual and augmented reality. This session walks through these areas, with the goal of showcasing the potential that exists in each. Andrew Cochrane Solo // Advanced // #FutureofTV Convergence 11:00 AM Four Seasons: San Jacinto Audience Participation in the Digital Age This panel looks at how audiences could take part in stories today from live cinema, immersive theater to children to horror, what technologies are available today for audiences to take part (from looking at the audience's facial expressions, heart rate to tablets) and what are opportunities for content producers to deliver new types of entertainment. Curious minds are welcome. Jon Schnitzer, Julian McCrea, Marc Goodchild, Peter Girardi Panel // Beginner // #FutureofTV Convergence ENTERTAINMENT & IMMERSION AUSTIN CONVENTION CENTER, LEVEL 4: 500 CESAR CHAVEZ ST • FOUR SEASONS HOTEL: 98 SAN JACINTO BLVD FESTIVAL SESSIONS SXSW 2015 Interactive Festival 117