The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
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SATURDAY, MARCH 14 11:00 AM ACC: Exhibit Hall 5 Pardon the Disruption: Steve Case on Entrepreneurs Join Steve Case, CEO of Revolution and cofounder of AOL for a discussion on the re-emergence of entrepreneurship as an American imperative, including an update on the "Rise of the Rest" – the emergence of new hubs of startup activity throughout the United States. He'll also discuss whether entrepreneurship is a path to economic mobility, and explore what role startups really play in job creation. Steve Case, Catherine Rampell Featured Session // Beginner // #RiseofRest 11:00 AM ACC: Ballroom D Creator Activism: A Discussion with Robert Kirkman On Halloween 2010, Robert Kirkman's graphic novel, The Walking Dead, premiered on AMC. Almost five years later it is the number one show on cable television with no signs of slowing down. That same year Kirkman saw an opportunity to form a company that allows creators to retain ownership and overall creative control of their IPs which led to the opening of Kirkman's Skybound Entertainment. Brian Crecente, Robert Kirkman Featured Session // Intermediate // #kirkman Convergence 11:00 AM ACC: Ballroom A Impact: Taking My Chance to Lead Be inspired from seeing how a non-traditional approach to change can make a big impact. Ari Horie, Founder and CEO of Women's Startup Lab describes a company designed to grow more successful female entrepreneurs from a community based on the concept of Hito, her experience of how a few small acts in her life led to what is now possible. Ari Horie Featured Session // Advanced // #makeimpact 11:00 AM JW Marriott: Salon 5-6 Creating A Digital Engagement Strategy for Leaders Digital and social technologies have revolutionized relationships – and leadership is not immune. Despite the pressure to engage, leaders remain on the sidelines, par- alyzed by fear and the unknown. We'll look at how leaders can use technology to listen, share, and engage with employees and customers, at scale. We'll also discuss common objections and concerns of leaders – and how to address them. Charlene Li Featured Session // Intermediate // #leader 12:30 PM ACC: Exhibit Hall 5 Biz Stone on Creativity and Redefining Success Biz Stone is an entrepreneur and co-founder of Twitter. A progenitor of social media, Stone has been developing large scale systems that facilitate the open exchange of info for more than fifteen years. Join Stone, CEO of Jelly Industries, for a talk on creativ- ity and a new way of defining success. He will also showcase his latest app, Super.me. Biz Stone Featured Session // Intermediate // #bizstone 12:30 PM ACC: Ballroom D UFC: Women Breaking Ground Inside the Octagon In 2012, UFC President Dana White changed the sports industry by announcing Ronda Rousey as the first female champion. Since that historic day women have headlined PPV events and competed in an all-female cast of The Ultimate Fighter, which crowned the second female champ. This decision did more than add a weight class; it revolu- tionized the relationship between women and the pro sports landscape. Dana White, Ronda Rousey, Allison Glock Featured Session // Advanced // #SXsports Convergence 12:30 PM ACC: Ballroom A Powerful Enough to Dent the World Tech platforms and communities all create scale. But denting the world is still a differ- ent affair, one that requires an additional component: Onlyness. The idea that you're most impactful (and so are others) when each is standing in a spot that only one oc- cupies. Business innovator and best-selling author Nilofer Merchant shares how each one of us is powerful enough to dent the world. Nilofer Merchant Featured Session // Intermediate // #onlyness 12:30 PM JW Marriott: Salon 5-6 Turning Talent into Rockstars In today's new talent economy, top talent is instinctively drawn to the world of start- ups and Internet giants, and rejects traditional companies assuming that they cannot shine or affect change. We need to flip this paradigm on its head. Mondelez Interna- tional's Bonin Bough will discuss how organizations can change this way of thinking by turning their own talent into rockstars. Bonin Bough Featured Session // Advanced // #NewTalent 2:00 PM ACC: Exhibit Hall 5 KEYNOTE: Princess Reema's Mission to Empower Saudi Women Princess Reema Bint Bandar Al-Saud, CEO of Saudi Arabian luxury retailer Alfa, Intl joins Fast Company's editor and managing director Robert Safian for a conversation about the professional and personal evolution of women in Saudi Arabia. Hear what 2015 holds for the movements she has launched including a campaign around breast cancer awareness and education. Bob Safian, Princess Reema Bint Bandar Al Saud Keynote // Intermediate // #empower 3:30 PM ACC: Exhibit Hall 5 What It Really Takes to Win in Business Winning in business is a fight. Catch a no-holds-barred Q&A with legendary business leader and former GE CEO Jack Welch and rogue entrepreneur and venture capitalist Gary Vaynerchuk. Moderated by Suzy Welch (co-author with Jack of The Real-Life MBA: Your No-BS Guide to Winning the Game, Building a Team, and Growing Your Career), #JackAndGary will field audience and social media fan questions. Gary Vaynerchuk, Jack Welch, Suzy Welch Featured Session // Advanced // #RealCEOs 3:30 PM ACC: Ballroom D The Future Role of Tech in Dining and Food This event will explore the current intersection of food and tech and discuss how tech is shaping and changing the way we interact with and consume food, both inside and outside of the restaurant. Join chef and founder of Momofuku, David Chang, and The Awl editor, Matt Buchanan, for this unique discussion sure to change the way you think about food. David Chang, Matt Buchanan Featured Session // Advanced // #momotech Convergence 3:30 PM ACC: Ballroom A LA and The Innovation Economy This talk will focus on how Los Angeles mayor Eric Garcetti continues to drive a smart- er, more connected, more livable and safer city. Various initiatives are in play focusing on bridging the digital divide to benefit LA's diverse population and fostering commu- nity. Mayor Garcetti is well known for his tech affinity, for his leadership on open data and civic innovation. Eric Garcetti Featured Session // Advanced // #innovateLA 3:30 PM JW Marriott: Salon 5-6 From Siberia to Millions of Users Deena Varshavskaya, Founder and CEO of Wanelo, is a Siberian-born college dropout who closed funding as a solo founder after 40 rejections. Today, Wanelo is a mall curated by millions to find and buy amazing products from over 350K stores around the world. In this interview with bestselling author Tim Ferriss, Deena discusses being a female founder and building for the long tail of commerce. Deena Varshavskaya, Tim Ferriss Featured Session // Advanced // #SXstyle 5:00 PM ACC: Exhibit Hall 5 MAYDAY: The Fight to Save American Democracy Harvard professor Lawrence Lessig discusses how fundamentally good people, with good intentions, have allowed our democracy to be co-opted by outside interests and a tiny fraction of the wealthiest citizens and how this exploitation has become en- trenched in the system. He will offer ideas and achievable solutions to regain control of our corrupted, yet redeemable, representational system. Lawrence Lessig Featured Session // Advanced // #MaydayPAC KEYNOTE & FEATURED SESSIONS AUSTIN CONVENTION CENTER: 500 EAST CESAR CHAVEZ STREET; JW MARRIOTT AUSTIN: 110 EAST 2 ND STREET FESTIVAL SESSIONS SXSW 2015 Interactive Festival 73

