The digital version of the SXSW Interactive Program Guide is now available. Packed full of information, this guide is a must-read before leaving home and on the plane, as well as a great resource on the ground. Download today!
Issue link: http://read.uberflip.com/i/644232
11:00 AM Austin Convention Center: Ballroom EFG Self Sells: How Glossier Is Delivering Beauty IRL Glossier Founder and CEO Emily Weiss thinks that the old marketing mantra "sex sells" is going away. With technology enabling self-expression and acceptance, she's op- erating under the belief that self sells. In this discussion between Weiss and Kerry Diamond, EIC of Yahoo! Food, they explore the shift taking place in the beauty industry and why the traditional, anti-feminist ad model no longer works. Emily Weiss, Kerry Diamond Featured Session • Intermediate H Convergence 11:00 AM Austin Convention Center: Room 18abcd New Face, New Pace: Innovation Beyond 2016 On the anniversary of her historic and unprecedented swearing in at SXSW 2015, Mi- chelle Lee – the first woman to head the US Patent and Trademark Office – returns to share insights on how intellectual property and inclusive entrepreneurship optimize American innovation. She will then facilitate a discussion amongst a diverse group of startup CEOs on how inclusion empowers the next generation. Michelle Lee, Rachel Payne, Sonia Sousa, Jessica Richman, Jessica Matthews Featured Session • Advanced 12:30 PM Austin Convention Center: Ballroom EFG In the Dugout: The Team from Everybody Wants Some In Everybody Wants Some, writer/director Richard Linklater explores the essence of being part of a team. Featuring Linklater, actor and former athlete Tyler Hoechlin, Lin- klater's college teammate Rick Keeler and moderated by Ben Lyons of The Players' Tribune, this session addresses those lifelong bonds, what happens when the team breaks up and how that chemistry translates beyond the game itself. Ben Lyons, Rick Keeler, Richard Linklater, Tyler Hoechlin Featured Session • Intermediate H Convergence 12:30 PM Austin Convention Center: Room 18abcd Making Epic Sh*t Traditional approaches to corporate R&D often result in evolutionary, not break- through, innovations. Yet breakthrough innovations, sustained over time, are critical for success. Business leader and product innovator, Google ATAP's Regina Dugan will speak on the discipline of breakthrough innovation, its potential to transform industries and help us make what we love. Dr Regina Dugan Featured Session • Advanced 2:00 PM Austin Convention Center: Ballroom D Keynote: Daring Greatly Every day we experience the uncertainty, risks and emotional exposure that define what it means to be vulnerable. Based on 13 years of research, Dr Brené Brown dispels the cultural myth that vulnerability is weakness and argues that it is, in truth, our most accurate measure of courage. Keynote Sessions will also be simulcast throughout all Interactive venues. Dr Brené Brown Keynote • Beginner 3:30 PM Austin Convention Center: Ballroom D Max Levchin Revolutionizing Consumer Finance Can anyone compete with the world's largest financial institutions and truly innovate banking? Learn how serial entrepreneur Max Levchin is leading the fintech revolution in Silicon Valley by leveraging data science and machine learning to create a new finan- cial system from the ground up. Max Levchin Featured Session • Advanced 3:30 PM Austin Convention Center: Ballroom EFG JUST Food: What It Looks Like When We Start Over Our current food system is broken. What would it look like if we just started over, mak- ing the affordable, delicious, convenient thing a little bit healthier? Andrew Zimmern and Josh Tetrick discuss what a more just food system looks like and the roles that capitalism, public policy and delicious food need to play in using food as a platform for change. Josh Tetrick, Andrew Zimmern Featured Session • Intermediate H Convergence 3:30 PM Austin Convention Center: Room 18abcd Tech Diversity: Why We're Still Talking About It In 2014, we started quantifying the lack of diversity in tech and realized just how mis- erable the baseline was. Women still make up less than twenty percent of engineering departments, while Blacks and Latinos remain in the low single digit percentages in both tech and non-tech roles. Learn what you can do to help fix the broken state of our industry with Pinterest engineer Tracy Chou. Tracy Chou Featured Session • Intermediate 5:00 PM Austin Convention Center: Ballroom D Creating the Modern Media Company Jim Bankoff has built a business around redefining what it means to be a successful modern media brand by combining the smartest digital voices with advanced technolo- gy and data solutions. In this discussion, Bankoff explores how Vox has become one of the fastest growing media companies and what the short-, mid- and long-term view of the media landscape looks like for publishers and brands alike. Jim Bankoff, Julia Boorstin Featured Session • Intermediate 5:00 PM Austin Convention Center: Ballroom EFG Race in America with Ken Burns and Henry Louis Gates Ken Burns and Henry Louis Gates explore the role of race in America, from media per- ceptions and digital conversations to policy and politics, and what it means to have an African American President. Ken Burns, Henry Gates, Dr Todd Boyd Featured Session • Beginner H Convergence SUNDAY, MARCH 13 11:00 AM Austin Convention Center: Ballroom D Rodney Brooks in Conversation with Nick Thompson Rodney Brooks, Chairman of Rethink Robotics, and Nicholas Thompson, Editor of newyorker.com, examine the current state of robotics and artificial intelligence. They will cover the problems that robots can solve, the problems they can't and the future effect that robots will have on our economy and our personal lives. They will also discuss current concerns about the dangers of AI. Rodney Brooks, Nicholas Thompson Featured Session • Intermediate 11:00 AM Austin Convention Center: Ballroom EFG Kerry Washington and the New Rules of Social Stardom Kerry Washington will discuss how she has successfully harnessed the power of social media to promote not only her career and hit TV show, Scandal, but also positivity and social good. How has social media impacted traditional media's representation of diversity and beauty? What lessons has she learned about filtering reactions on social media and staying confident and true to her voice? Kerry Washington, Ariel Foxman Featured Session • Intermediate H Convergence 12:30 PM Austin Convention Center: Ballroom D Wikipedia: Beyond the Encyclopedia Millions of people have used Wikipedia as a platform for creativity, from hitchhiking robots to improved cancer detection. How will the next generation learn and create? What does the future hold for Wikipedia? Guy Kawasaki will interview Wikimedia Foundation Executive Director, Lila Tretikov, about the power of Wikipedia and the future of everyone's favorite real-life guide to the galaxy. Guy Kawasaki, Lila Tretikov Featured Session • Beginner 12:30 PM Austin Convention Center: Ballroom EFG Coding on Camera: MR ROBOT and Authenticity on TV As the public grows savvier about the threats that technology can pose, are we seeing its portrayal in popular culture change? The stars of USA Network's hit series MR ROBOT, Rami Malek and Christian Slater, along with series creator Sam Esmail, exam- ine how the show's realistic portrayal of technology supports its storytelling and why accuracy and authenticity matter to contemporary audiences. Sam Esmail, Rami Malek, Christian Slater Featured Session • Advanced H Convergence KEYNOTE & FEATURED SESSIONS AUSTIN CONVENTION CENTER: 500 EAST CESAR CHAVEZ STREET FESTIVAL SESSIONS 7 8 K E Y N O T E & F E AT U R E D S E S S I O N S S X S W. C O M