72%
of B2B channel and partner
leaders report 41% or more
of revenue was directly
attributed to indirect channel
partners in 2021
© Forrester Research, Inc. All rights reserved.
59%
of B2B channel and partner
leaders report forecasted
revenue growth in 2022 is
above last year or
significantly above last
year
Forecasted YoY revenue growth from indirect channel partners:
Anticipated Revenue Growth
Source: Forrester's Routes-To-Market Survey, 2022.
1%
8%
34%
46%
13%
Significantly
below last year (>
30%)
Below last year Equal to last year Above last year Significantly
above last year (>
30%)
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